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Understanding and Leading Change Report of M&S

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Added on  2020-07-22

Understanding and Leading Change Report of M&S

   Added on 2020-07-22

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Understanding and Leading change
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ContentsINTRODUCTION.................................................................................................................................3TASK 1.................................................................................................................................................3P1: Impact of change on organisational strategy and operations.......................................................3P2: Impact of internal and external drivers of change on leadership, team and individual behaviour6P3: Measures regarding minimising the negative impact of change..................................................7TASK 2.................................................................................................................................................9Covered in PPT.................................................................................................................................9TASK 3.................................................................................................................................................9P5: Application of Hersey Blanchard Situational Leadership model in relation to change at M&S. .9CONCLUSION...................................................................................................................................10REFERENCES....................................................................................................................................11
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INTRODUCTIONAn organisation can sustain in competitive market environment only when the management are able to make certain changes in business structure so as to compete with their rivals in complex environment. There are internal as well as external factors which may affect business operation either in negative or positive way. Therefore, the management should required to make an effective decision and plans regarding dealing with such influencing factors in more effective and efficient manner. Marks & Spencer and its competitor H&M are taken for the purpose of preparing this report. Both such companies deal in similar sector of providing clothing products in UK and across worldwide. The projectincludes the impact of change in strategies in order to deal with internal and external factors (Coetzee,Visagie and Ukpere, 2012). The project also summarises different barriers which brings difficulties towards organisation to adopt change.TASK 1P1: Impact of change on organisational strategy and operationsChange: It is an important element which helps an organisation to survive in competitive market world for longer period of time after adoption. The management are held liable to focus on implementing required changes in the business structure which may related with technologies, company’s culture, financial management etc. As business environment in which an organisation operates is complex and contingent in nature which brings difficulties towards an organisation in terms of falling in sales revenue, changing taste and preferences ofcustomers etc. which forces an organisation to implement some changes in their business operations so as to achieve desired goals and objectives. Implementation of changes in either products and services or in production and marketing process on regular process will help company in gaining competitive advantage, capturing large market share, increase in profitability etc. But before this, the managers and leaders of M&S should require to carefully analyse the influencing factors which affects business operations. The barriers which restricts company to adopt changes should be considered and properly analysed and accordingly take corrective actions and plans to deal with them in an appropriate manner (Díaz-Gibson, Civís-Zaragoza and Guàrdia-Olmos, 2014).Changes can be of different types which are as follows:Planned changeUnplanned change
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Planned change: It refers to such changes which are pre-planned by an organisation with a motive of increasing effectiveness and health of an organisation. It can be divided into two types which are as follows:Planned internal change: Such change is related with organisational strategy which needs to be implemented with a motive of changing nature of the business and the methods ortechniques of operating business functions. Such changes include:Changes in the existing products and services: The management of M&S if observedthat demands of existing products and services falls due to changing taste and preferences then it is required to adopt suitable change in their product through adding extra value to the products so as to attract lots of customers.Changing administrative systems: Such change should require to be implemented by management of M&S in order to improve brand of company and gaining competitive advantage of being a political power within an organisation. Changing in business structure, communication hierarchy etc. includes in such change (Doğru, 2015).Planned external change: There are internal as well as external factors which drives an organisation to adopt changes. Various factors such as technological advancement, innovation and improvement in communication channels. Such factors are external in nature but are developed in company in a planned manner. Such changes include:Technological innovation: Upgrading existing technologies used in production and marketing process will help M&S to achieving profitable outcomes in near future. For example, upgrading old technology with new and advanced technology in production processwill help in reducing cost of production through minimising wastage through which M&S areable to provide products and services at affordable prices.Advancement in communication and information processing: Information process technologies such as wireless technology, satellite communication technology, networking etc brings easiness for M&S to contact with the customers and business partners.Unplanned internal change: It refers to such changes which takes place in an organisation in unplanned manner. Such changes include:Change in demographic composition: Increasing in the number of women workforcein an organisation or leaving old employees after completing tenure results of globalisation of
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