Understanding and Leading Change

This presentation discusses the different leadership approaches used in dealing with change in various organizational contexts, with a focus on Primark. It explores the drivers of change, the application of situational analysis, and the implementation of Lewin's change management model. The presentation also highlights the impact of change on the organization and the importance of adapting to dynamic environments.

Understanding and Leading Change

Apply different leadership approaches
to dealing with change in a range of
organisational contexts to Primark
Primark leaders adopts certain leadership approaches which directly or
indirectly assist to run the business smoothly as well retain potential
and skilled staff members for longer time duration. Here, are
distinguished leadership approaches which deal with changes are
discussed as follows:

Contents
Introduction
Leadership Approaches
Primark drivers changes
Lewin's change model
Conclusion
References

Introduction
In the 21st century organization can flourish and grow in the market when they adopt
to dynamic changes occurring in the market. By adopting to the changes
administration can easily meet their set standards. This report is based on Primark
which is an Irish fast fashion retailer. It is located in Dublin and was founded in the
year 1969. Organization was established by Arthur Ryan and serve its services across
Austria, Germany, Italy, Spain, UK, Belgium, France etc. This assignment covers
various types of barriers related to Force field analysis change.

Primark
In today's era organization frames various changes to cope up with the dynamic environment (Burke,
2017). Change is essential for the growth of an administration because without change enterprise lose their
competitive edge as well as fail to meet the demand and needs of their potential customers. Here, are some
common of internal and external drivers of change affecting leadership, team and individual behaviours
are explained as follows: This Photo y Unknown author is licensed under CC BY-SA.
.

Leadership approaches could include:
Situational analysis
 Primark uses situational analysis approaches as it is the accumulation of methods which
top level management use to examine the market scenario. By adopting this internal and
external environment can be studied briefly due to which best outcomes can be
achieved. Also, this approaches assist to better understand the customer's, business
environment and capabilities in the cut throat competitive world.

Apply for Primark :Lewin's change
management model
Lewin's Change Management model:
Kurt Lewin's Change model consists of three steps unfreezing, changing and
unfreezing. This Lewin's model is widely adopted by business associates and act as the
basis for various change models. This directly assist the firm in completing the task
ineffective manner. Lewis model is widely accepted by small and big organization so
that best results can be achieved Here, unfreezing, changing and unfreezing are
discussed as follows:

Continue...
Organizational response to change has been critically evaluated so that
positive and negative impact can be studied easily. Firm adopts to
change so that emerging needs and wants of the customer can be
attained respectively. Also, competitive advantages can be achieved
against competitors in the cut throat competitive world.

Conclusion
From the above it can be concluded that Force field analysis helps the organization to
better understand the factors which influence a situation, Social and originality
situation. By adopting this model best results are received in the cut throat
competitive world. Also, assists the administration to gain competitive advantages in
the competitive world which is a positive sign for the company.

Reference
Alavi, S. B. and Gill, C., 2017. Leading change authentically: How authentic leaders
influence follower responses to complex change. Journal of Leadership &
Organizational Studies, 24(2), pp.157-171.
Anderson, D. L., 2016. Organization development: The process of leading
organizational change. Sage Publications.
Boyal, A. and Hewison, A., 2016. Exploring senior nurses’ experiences of leading
organizational change. Leadership in Health Services, 29(1), pp.37-51.