logo

Key Roles and Responsibilities of Marketing Function in Unilever

9 Pages811 Words151 Views
   

Added on  2023-06-18

About This Document

This report discusses the key roles and responsibilities of the marketing function in Unilever, including market research, promotion, sales, customer service, finance, and product planning. It also examines the interrelationship between marketing and other functional departments such as finance, human resources, and technology. The report concludes that effective marketing is crucial for the success of the business and requires collaboration with other departments.

Key Roles and Responsibilities of Marketing Function in Unilever

   Added on 2023-06-18

ShareRelated Documents
Marketing Essentials
Key Roles and Responsibilities of Marketing Function in Unilever_1
Marketing is the process that help the business for selling and advertising
their products and services which might include the promotion and so on
activities.
Unilever is the multinational consumer goods company which contain
various types of products and services for their consumer.
This report will explain about various key roles and responsibilities of the
marketing function in context with organization.
Along with this also examined about interrelationship between marketing
and other functional in organization.
INTRODUCTION
Key Roles and Responsibilities of Marketing Function in Unilever_2
Marketing function that could be defined as expanding about the various
roles and responsibilities of the business which might be helpful for
identifying about the products in market and helps for various promotion
activities.
There might be some common function hat may involved the market
research, promotion, sales, customer service, finance, products planning,
development process and so on.
The marketing function that could help the organization for taking the right
decision and make their customer for working with high estimation
process.
Key roles and responsibilities of the marketing
function
Key Roles and Responsibilities of Marketing Function in Unilever_3

End of preview

Want to access all the pages? Upload your documents or become a member.

Related Documents
Marketing Processes and Planning
|9
|839
|63

Different Business Functions and Interrelationships in Unilever
|5
|766
|36

Roles and Responsibilities of Marketing in the Context of the Marketing Environment
|12
|621
|42

The Role of Marketing
|12
|871
|90

Entrepreneurship and Small Business Management
|13
|1191
|435

Cross-Functional Relationship of Marketing and Various Departments
|2
|660
|40