Unit 02 Manage Personal and Professional Development

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Manage Personal and
Professional Development

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Areas covered:
Unit 02 Manage Personal and Professional Development
Please answer all the questions:
AC1.1: Comparison of sources of in-formation on professional development trends and their
validity
Number of ways that are crucial can be analysed regarding innovation and new
products.
Effectiveness of business and its direction are looked as a part of work setting. Firm
activities are managed by developed skills efficiently. Being the manager of Tesco, I am an
expert in the technological field and have learned many innovative ideas (Sukriket, 2018). I
am quite keen and enthusiastic to impart changes in working and professional style of this
firm. In order to maintain professional and personal development, effective learning is one
of the best process. Various advancements are taking place which are directly affecting
working style of professionals. Additionally, these so sources are as described below:
1. Professional bodies: It is a kind of non-profit organization which prefer its interest
publicly or in a particular profession. It maintains a legitimate practice of the occupation.
For academic disciplines these bodies act as learned societies (Betts, Kapushion and Carey,
2016). Their validity goes with the legal requirement which gain primary formal entry to
professional practice with licence.
Individuals are provided training with special sessions and have idea of preparing and
conveying things properly. They usually prescribe compulsory code of conduct and a
discretionary for their members. These bodies practice political power on behalf of their
membership. Some professional bodies are British Council, Association of Corporate
Treasures etc.
2. Professional Networks: It helps in providing social network to individuals and put major
emphasize on relationship and interaction of business nature which also includes non-
business and personal interactions (Axelrod, Naso and Rosenberg, 2018). It is mainly used
to maintain professional contacts. Through this, all networks are maintained properly so that
they can be in easily touch with their contacts. They help in promoting professional network
services and relieve individuals from stress.
It has various types of services like integrating media plan, allowing access to all and online
usage of professional networks. For example Society for New Communications Research

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(SNCR) choose correct medium and deliver message to the targeted group properly.
3. Trade Associations: It is type of business, sector association and is also known as industry
trade group that formulates specified industry. It is basically focussed on collaboration
between the organizations and participates in public activities like education, political
donations, advertising and publishing (Blanton and Kegley, 2016). In case of any conflict all
issues of legal assessment are covered under Competition Act 1998. CMA8 allows
references for investigation or assessment to approach legal powers for trade associations.
4. Organisation employee development: This department works as providing information of
employees to organisation. Individual's well-developed training help in personal and
professional development. Employees should be taught to own their career development.
One-size fits learning program and highly structures sessions should be conducted. They
should know to control and self-direct their future (Bjerke and Renger, 2017). Learning
options should be flexible in nature. They should be highly involved in learning activities
and ready to access with people. More creativity and thought process is required to train a
segment of workers.
5. Training organisation : It provides training to key personnels in order to achieve goals of
organization.
6. Internet: It is a global source of spreading information and communicating with
professionals.
AC 1.2: Identify developments and trends that affect the need for professional development.
Marketing trends of professionals are not supposed to keep on priority by
administration rules and regulations. Internet and technology are moving faster. For example
Twitter, Facebook, LinkedIn are part of daily life of public relations. Increasing use of
electronic devices and their progress has affected professional development. Connection
through online solutions has opened up the environment and internet speed has facilitated its
development. Due to high speed of internet avenues can be developed professionally
(Bolden, 2016). Live streaming demonstrations and high quality videos are able to present
and visualize more work in depth. Smoother experience and learning can be made possible
through quicker speed of computers. Another factor that has influence Tesco is Market
Competition. It occurs when individuals and multiple businesses involve in competing of
selling goods and services in marketplace. It can be imperfect or perfect competition. Perfect
competition occurs when number of business or businesses possess no power. Its
competitors are indistinguishable to consumers and all services and goods are offered to

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competitors by sellers. But competition is necessary for successful economy of any country.
Here seller goes with price cutting on products and customers select cheaper product
products. Large number of initiatives taken by government are implemented and causes
confusion with this development.
Many trends have taken over in marketing industry like direct mail, social media, QR
codes, SEO intensifies need requirement of professional development. In school
professional development is fundamental with extensive variety of individuals.
Correspondence should be proficient, yet agreeable and solicitations are thoroughly
considered. Law affects professional intelligence. For successful legal business expert
guidance is necessary (Burton and Lawrence, 2017). Governments regarding businesses are
classified into four categories like international trade, bureaucratic, taxes, employee relation.
Up and down in taxes impart positive or negative effect on professional development. It is
mainly based on amount of money earned by business. Competition is helpful regarding
management of overall working of individuals. Market changes are adopted by Tesco to
manage profitability. From competitors to innovations all are covered in market changes and
fresh information on customers, market and potential customers can benefit organisation.
Information can be acquired through local trade associations, authorities, commercial
publishers of market reports and government statistics. Customer relationship should be
taken into advantage to increase develop professional development.
Existing customers may expand and there could be new arrival of customers which
can be considered as useful commodity. Professionals have to be careful and attend them
properly so that they may repeat their visit and increase business. New entrants of
competitors can create difficulty to existing firms. Thus, ideas have to be selected to
innovate business and understand competitors (David, 2016). Diversifying of business is
also included in professional development when demands of products and services shrink
and experts advise and technical skills are already available. Niche market could be
underserved by alternative strategy. Many strategies can help in increasing sales of products.
All needs of customers should be potentially fulfilled by professionals and proper
communication should be maintained between them to gain profit (Getz and Page, 2016).
Rise in price can help in increase in profit margin but it may further slow down sales as
customers prefer low price products.
AC 2.1: Evaluate the advantages of professional and personal development.