Managing Customer Experience

Managing Customer
Experience

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 4............................................................................................................................................1
P6: Customer service strategies...................................................................................................1
P7: Meeting of needs of the customers by using the customer service strategies.......................2
CONCLUSION................................................................................................................................3
REFERENCES................................................................................................................................4

INTRODUCTION
Customer Experience Management refers to making the use of specific approaches and
techniques through which the customers are able to have a good experience (Ali, Amin and Ryu,
2016). For this report, Holborn Dining Room has been selected. It is a restaurant in London
which provides British Cuisine to its various customers. In this report, detailed focus will be
made on illustration of customer service strategies. Additionally, demonstration of customer
service strategies for meeting the needs of the customers will also be covered as a part of this
project.
TASK 4
P6: Customer service strategies
In the restaurants there is an importance of putting focus on the customer service
strategies (Heikkinen, 2016). This ensures that they are able to achieve their different types of
goals and objectives highly effectively and efficiently. Good customer service leads to
development of Brand Image of the customers in the market. When they are used the companies
are able to handle their customers in the right way. The customer service strategies which can be
used by Holborn Dining Room are as follows-
 Prompt service- In the restaurants the customers expect that they should be provided
prompt service. Thus the restaurant staff is required to ensure that they are able to
promptly attend the different customers when they enter into the restaurant. Thus In this
way Holborn Dining Room's staff members are required to provide prompt service to the
customers which will thus be quite helpful in meeting their various types of needs and
requirements.
 Reducing waiting time- In restaurants customers want fast delivery of the order given by
them. Therefore the restaurant staff has to reduce the waiting time for ensuring that the
orders are provided to the customers as quickly as possible. This not only helps in
enhancing the overall satisfaction level of the customers but also makes sure that they
provide positive reviews and feedbacks which will help in ensuring the enhancement of
the overall reputation of the restaurant. Holborn Dining Room's staff members have to
focus on ensuring that the waiting time can be reduced so that the restaurant is able to
ensure that orders of the customers are handled promptly.
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