VIRTUAL TEAM: A BOON FOR ORGANISATIONS IN A GLOBALISED WORLD.

VIRTUAL TEAM: A
BOON FOR
ORGANISATIONS IN A
GLOBALISED WORLD

INTRODUCTION
◦ The scope of marketing department have
increased manifolds in the globalised
enterprises
◦ The global expansion have challenges to
manage a dispersed team and maintaining
coordination between them
◦ The cost of having a physical space in foreign
land is a costly affair
◦ Virtual marketing teams enables organisation
to reap the benefit of having a local presence,
and yet have the same or increased efficiency
of a traditional face-to-face centralised office.

FLEXIBILITY
◦ Employees can work from any location
◦ Local business associates and clients expect to have a local base so that
they are able to interact with them
◦ Do not have any time bound, and have the flexibility of working as per
the need of the hour
◦ Virtual marketing team will ensure that the work is done smoothly,
without the interruption in time zone