Woodhouse Recruitment Agency Continuous Improvement and Innovation Report Presentation 2022

WOODHOUSE RECRUITMENT
AGENCY CONTINUOUS
IMPROVEMENT AND INNOVATION
REPORT
Name
Institution

Current state at
Woodhouse
Strengths
 The company has a service policy that
ensures that it provides quality output to its
clients
 It is clear in what it offers and do offer the
services in consistency with the customer’s
specifications
 Besides, customer relations are give priority
in this organization that does everything to
ensure compliance with industry regulations.

Weaknesses
 This firm has many weaknesses that jeopardize
service delivery to its clients, for instance
 The organization does not have performance
indicators for its key operations.
 It is difficult to measure and evaluate the processes
such as the speed of replacing staff in the firm.
 The company has no social media strategy for
marketing positions that remain vacant in its
premises.
 This is the case even though research has indicated
that most employees have been found through
existing databases, especially the social media.

Opportunities
The company has many opportunities to
exploit
 The company recruits individual with a
given set of skills and experience
 It requires little training to deliver quality
services
 It should capitalize on such opportunities
to accomplish its full-potential

Threats
 The company faces some threats
 The company has no sustainability
initiative in place
 This may inhibit the journey towards a
green office destination
 Appropriate measures must be taken to
address such threats

Establishment of Sustainability
Initiative
 Adoption of Kaizen strategy:
 This theory advocates for initiation of many
small changes in the organization rather than
few large changes that may face rejection by
the employees (Paraschivescu & Cotîrleț,
2015).
 Application of the 5s strategy:
 The strategy puts forward mechanisms
through which an organization can layout its
offices to ensure maximum returns in terms of
workplace efficiency (Falát & Holubčík, 2017).

Development of social media
platform for marketing
 Learn and continuously improve public
relations: the social media can be used by
the organization to learn what the client’s
desire and therefore eliminate wastes
associated with production of commodities
that are not marketable (Murphy, Chen &
Shapiro, 2017).
 Value stream mapping: the platform can be
used by the organization to get feedback on
where exactly there is need for adjustment
in quality (Sá, Rocha & Cota, 2016).

Strategy that is working for the
Organization
 Supply chain response is working for the
organization
 It can be observed in the key
performance indicators currently used to
measure business performance that
focuses on financial indicators (Kasiri,
Cheng, Sambasivan & Sidin, 2017).

The Process of measuring Areas
for Improvement Performance
 Define the success or performance criteria
for your project
 Collect information, verify and validate it
using statistical tools (Paraschivescu &
Cotîrleț, 2015).
 Analyze data and design a report
 Make adjustments to improve areas with
lapses
 Disseminate the information to the entire
organization

Techniques for Assessment
 Graphic Scale Performance: it contains a
series of performance questions that is
traditionally given the option of yes of no.
 Excess negative responses necessitate
restructuring of the strategies used in the
organization.
 Critical review incident: this technique
recommends use of lists of positive and
negative results used the review
processes and employees in the
organization (Falát & Holubčík, 2017).

References
Falát, L. & Holubčík, M. (2017). The Influence Of Marketing Communication
On Financial Situation Of The Company –A Case From Automobile Industry.
Procedia Engineering 192: 148-153. doi:10.1016/j.proeng.2017.06.026.
Kasiri, L. A., Cheng, K. T. G., Sambasivan, M., & Sidin, S. M. (2017).
Integration of standardization and customization: Impact on service
quality, customer satisfaction, and loyalty. Journal of Retailing and Consumer
Services, 35, 91-97.
Murphy, H. C., Chen, M. M., & Shapiro, T. (2017). Digital marketing
performance: How effective are the tactics and metrics used by hotels?.
CAUTHE 2017: Time For Big Ideas? Re-thinking The Field For Tomorrow, 255.
Paraschivescu, A. O., & Cotîrleț, P. C. (2015). Quality Continuous
Improvement Strategies Kaizen Strategy--Comparative Analysis. Economy
Transdisciplinarity Cognition, 18(1).
Sá, F., Rocha, Á., & Cota, M. P. (2016). From the quality of traditional services
to the quality of local e-Government online services: A literature review.
Government Information Quarterly, 33(1), 149-160.