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Work in a Global Society | Assignment

   

Added on  2021-04-21

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Running head: Global SocietyGlobal Society Student name
Work in a Global Society | Assignment_1

Global Society 1Can anyone recall the days without the existence of social media?One cannot imagine a single day without social media it is unbelievable that over a decade ago our way of life was totally different from this new era of social networking. However there were some social networking sites but most of the people were not aware of it and rest of them did not really seem to have the need of using it (Shikati, 2017). Change came with Facebook, Twitter and smart phones. In 2018, social networking has totally changed the way community works. Three major social changes to the global community in last 10 years are:Business ImpactBefore social networking sites, it was very difficult for the businesses to advertise their products. Therefore it has been a major change for the global community from last 10 years. In today’s era businesses can now easily raise their brand message in all over the world. Theycan now easily grab the attention of the whole world towards their product which was used tobe impossible. They could never dream of having attention of such a wide audience towards their products (Laroche, Habibi, Richard & Sankaranarayanan, 2012). Earlier they used to spend so much money to advertise their products but now it has changed. As soon as the advertisement hits on a social networking site, the viewers increase exponentially.Social ImpactSocial networking has the major social impact. Social networking has broken down barriers in terms of communication. Now there are number of choices when one wants to communicate with people. There are number of ways from which we can express ourselves not only to friends but the whole world (Gordhamer, 2016). Before the birth of social networking sites, if one has the opinion regarding something he/she could only share with few people around but now it has changed from few people to lacks of people that too within a few minutes. Changes in lifestyleDue to social networking, lifestyle of people has totally changed. Over a decade ago when there was no social networking sites people usually starts their day by reading newspaper instead of checking over the phones for the daily updates. For instance, online newspapers such as USA today, Times of India and other (Gil de Zúñiga, Jung & Valenzuela, 2012). Now
Work in a Global Society | Assignment_2

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