Impact of Work-Life Balance on Revenue Generation: BUSN20019 Project

This professional project investigates the impact of work-life balance on revenue generation within UK companies. The research aims to determine the relationship between work-life balance and employee job satisfaction and organizational commitment, ultimately influencing higher revenue. The study utilizes secondary data from 18 UK companies, analyzing their work-life balance ratings and income. The project includes a literature review exploring the concepts of work-life balance, job satisfaction, and organizational commitment. A qualitative data analysis method is employed to analyze the collected data. The project includes a project plan with timelines for data collection, analysis, and reporting. The findings suggest a positive correlation between work-life balance, job satisfaction, and organizational commitment, which contributes to higher revenue generation. The project also includes a detailed literature review, methodology, and a feasibility analysis.

Running head: PROFESSIONAL PROJECT
Professional Project Topic: Impact of work-life balance on high revenue generation for an
organization
Code:
Student Name:
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Executive Summary
The research study was performed to understand the impact of work life balance on higher
revenue generation of UK companies. The work life balance is associated to employee
satisfaction along with organizational loyalty. The data were collected from sample of 18 UK
companies based on its work life balance rating plus income. Therefore, secondary data
collection method is used to analyze the data from the annual reports of selected companies in
UK. The study had helped to understand expectations of the employees from the business
organization and influenced the work life balance. Qualitative data analysis is used to analyze the
collected data in theoretical form provides discussion on the work life balance impact on the
organizational efficiency and income. The findings of this research study are that there is
positive relationship between work life balance and job satisfaction, organizational commitment.

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Table of Contents
1. Introduction..................................................................................................................................3
2. Aim and objectives/ research question........................................................................................3
3. Preliminary critical literature review...........................................................................................4
4. Organization of the project..........................................................................................................7
5. Feasibility of project with timeframe..........................................................................................8
6. Conclusion.................................................................................................................................10
References......................................................................................................................................11

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1. Introduction
The project study is investigated the impact of work-life balance on high revenue
generation for an organization. The research work is focused on finding out how the steadiness
of work of life affects the fulfillment of the employees working in the organization. Buchheit et
al., (2015) stated that work life balance is termed as need for the employees to accomplish
acceptable balance of work and provide flexibility to the employees. According to Cahill et al.,
(2015), the organizational employees made balance between work as well as non-work
responsibilities with a goal to increase productivity as well as reduce cost. The literature study is
focused to link between work life balance as well as organizational revenue generation.
This research topic is selected to add knowledge regarding better planning in financial
investments to ensure a better work life balance. Due to change in the business environment, the
researcher is interested in work life balance as well as its consequences; therefore the area of
research is to be selected as the study purpose. The research study is focused on work life
interference, measured by means of conflict among work as well as family; however study on
enhancement of work life balance is suggested to be performed in further research.
2. Aim and objectives/ research question
The aim of this project study is to find impact of the work life balance on the
organizational commitment as well as employee job satisfaction to generate higher revenue.
Based on the research aim, the list of research objectives are as follows:
 To determine impact of the work life balance on the satisfaction of job to generate higher
revenue

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 To determine impact of the work life balance on the organizational commitment to
generate higher revenue
The research question is focused on: “Do the United Kingdom companies for top work
life balance have higher revenue generation?”
3. Preliminary critical literature review
The work life balance is provided opportunities to the association as well as employees as
it can lead to increase in revenue generation. The organization is being benefited with increase in
organizational productivity; organizational commitment as well as team work (Balven et al.,
2018). This research study provides the organizational managers to understand significance of
the work life balance to improve arguments and increase in revenue. The literature study
discusses on the work life balance correlated with job satisfaction as well as organizational
assurance. Based on the selected objectives, the study is showing an impact of work life balance
on selected two factors lead to generate higher revenue of the UK companies.
Work life balance
Deery and Jago (2015) stated that the work life balance practices are changes in the
organization which is designed to lessen employment related conflicts. Work life balance will
facilitate the employees to balance between work as well as personal roles. Chan et al., (2016)
argued that balance in work life enhances quality of the individual relationship along with
outcomes of business organization. According to Lee, Back and Chan (2015), the work life
balance is driving to satisfy the employees working in the organization. Most of the
organizations are feeling that there is necessary to have work life balance included retention of

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the work forces, reduction of conflicts, and lessening of stress of employees, better work life
balance and satisfaction of job. Mas-Machuca, Berbegal-Mirabent and Alegre (2016) concluded
that the work life balance is required to enhance performance of employee at both work place as
well as home. Some of the research work has resulted that female demonstrated require to work
life balance in comparison with the male. The research work found that work balance practices
are effected both business organizations along with individual performance. The work life
balance is definite to manage the work as well as personal responsibilities. It is required support
from the senior level management. As the work life balance is increasing motivation of
employee as well as business productivity, therefore it leads to achieve higher revenue
generation.
Job satisfaction
Khavis and Krishnan (2017) discussed that job satisfaction leads to attitude of the
employees towards the job. It is used to define content of the individual towards the job.
Therefore, it is considered as significant attitude towards the field of the organizational
behaviour. Each of the business organization is tried to define satisfied work forces to control the
organizational well beings as satisfied workers are extended effort towards performance of job.
Alegre, Mas-Machuca and Berbegal-Mirabent (2016) argued that the satisfaction level of
employee and its commitment in the business is required to generate higher revenue. Employee
satisfaction describes whether the employee is satisfied and fulfilled with requirements of the
business. It helped the employees to build organizational commitment.
Organizational commitment

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Starmer, Frintner and Freed (2016) discussed that there is negative relationship between
job stress as well as organizational commitment. When there is reduction of stress,
organizational performance will progress and the workers are being committed with the business
organization as outcome of high level of business productivity. According to Khavis and
Krishnan (2017), when there is reduction of stress level, the employees are motivated towards
their work life. Policies of work life along with career opportunities are being connected with the
assurance of the business organization. The research work resulted that employee’s role is
affected due to conflict of job role of employees.
Relationship between work life balance and satisfaction of job
Recognition of the employee is linked with the work life balance leads to satisfaction to
the employees in the organization. Work life balance is positively interrelated with the job
satisfaction. The employees are pleased with the job and enjoy profits provided in work life
balance programs leads to their work satisfaction. When the employees are motivated to work,
then it leads to generate more income of the organization and high revenue (Deery & Jago,
2015). It is concluded that the organization provides importance to its productivity and
profitability leads more income of the organization. It can lead to increase in organizational sales
as well as expenses related to the provided services. It is required to understand relationship
between job satisfactions of employee as well as organizational commitment provide basis
towards future research work.
Relationship between work life balance and organizational commitment
Both work life balance as well as organizational commitment is vital as it can play a key
function in increasing the organizational performance. There is positive relationship between

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work life balance as well as managerial commitment. The organization is focused to improve
satisfaction as it can reduce stress throughout the policies of work life balance. The employees
are satisfied to effort into the organization as it can help to balance among requirements of
personal and work life (Buchheit et al., 2015). When it is difficult to balance work in addition to
personal life, then organizational commitment leads to organizational revenue generation.
4. Organization of the project
Overview of proposed methods of data collection
Secondary data collection is selected to gain information on the selected topic. The
research question for this work is to analyze higher generation of business revenue of companies
in UK. Independent as well as dependent variables is to be identified for this research study. The
independent variable is work life balance and dependent variables are revenue generation. The
work life balance rating of the chosen UK companies are taken from the yearly reports of the
selected 18 companies. Therefore, the total sample size to conduct the research work is 18. The
18 companies are selected from the link: https://www.glassdoor.com/about-us/glassdoor-reveals-
the-20-highest-rated-companies-for-work-life-balance-in-2018/.
The selected secondary research work is used in the study process to evaluate the work
life balance of the UK companies. The secondary sources are annual report of the selected
companies, news paper articles, peer review articles and others. This method is involved to use
existing data those are not involve into the real data collection (Mackey & Gass, 2015). The data
are to be analyzed to extend observed research findings and addressed new questions which are
not part of the published analysis of the information. The researcher has chosen to perform the
secondary analysis as existing data set is easier to get as compared to designed one.

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Sampling approach
As the population of this research study, 18 UK companies based on rating of work life
balance and income are selected for the research purpose. The total companies are selected as
study of the population related to the research work. The sampling method is a process to select
the sample population. Based on selected data collection method, the selected sampling approach
is stratified sampling (Kumar, 2019). It is involved in division of population in smaller groups. It
is formed throughout shared attributes of members and also characteristics.
Data analysis
Qualitative data analysis is used as research method where it is helpful to generate test
the research question as well as provide the research findings by gaining of knowledge (Flick,
2015). Based on the selected companies, in the excel sheet, the name of the companies, its work
life balance rating, net income (2018), unit and links are provided to analyze and provide
information related to the selected research work. The purpose of this data analysis technique is
to generalize the statements by comparison of different materials related to the selected
companies. The information is based on work life balance rating along with income so that it is
easier to determine the revenue generation of organization.
5. Feasibility of project with timeframe
Task Name Duration Start Finish
Research Plan 60 days Tue 7/16/19 Mon 10/7/19
Project Proposal 19 days Tue 7/16/19 Fri 8/9/19

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Selecting a topic for the proposal 9 days Tue 7/16/19 Fri 7/26/19
Identify the research aim and
objective
6 days Mon 7/29/19 Mon 8/5/19
Preparing a research question 4 days Tue 8/6/19 Fri 8/9/19
Literature review 8 days Mon 8/12/19 Wed 8/21/19
Prepare a conceptual framework
on the selected topic
3 days Mon 8/12/19 Wed 8/14/19
Review the sources 3 days Thu 8/15/19 Mon 8/19/19
Identify the search terms 2 days Tue 8/20/19 Wed 8/21/19
Data collection and analysis 27 days Thu 8/22/19 Fri 9/27/19
Search for the secondary sources 10 days Thu 8/22/19 Wed 9/4/19
Analyze the sources 6 days Thu 9/5/19 Thu 9/12/19
Findings of the study 5 days Fri 9/13/19 Thu 9/19/19
Data interpretation 6 days Fri 9/20/19 Fri 9/27/19
Final report submission 6 days Mon 9/30/19 Mon 10/7/19
Conclude the entire report 3 days Mon 9/30/19 Wed 10/2/19
Draft the work 2 days Thu 10/3/19 Fri 10/4/19

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Final submission to supervisor 1 day Mon 10/7/19 Mon 10/7/19
6. Conclusion
It is concluded that study has found that there is impact of work life balance on the higher
revenue of the organization. From the discussion, it is concluded that employee’s working along
with work life balance can provide effect on the fulfillment level of employee. The researcher
will show that there is impact of work-life balance on high revenue generation for UK
companies. From various views of the researchers, it is stated that revenue generation into the
organization is increased by making sure that service quality should meet with the customer’s
satisfaction. Therefore, the research study will provide benefit to both selected organizations as
well as employees as work life balance provides result on person along with work life.

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References
Alegre, I., Mas-Machuca, M., & Berbegal-Mirabent, J. (2016). Antecedents of employee job
satisfaction: Do they matter?. Journal of Business Research, 69(4), 1390-1395.
Balven, R., Fenters, V., Siegel, D. S., & Waldman, D. (2018). Academic entrepreneurship: The
roles of identity, motivation, championing, education, work-life balance, and
organizational justice. Academy of Management Perspectives, 32(1), 21-42.
Buchheit, S., Dalton, D. W., Harp, N. L., & Hollingsworth, C. W. (2015). A contemporary
analysis of accounting professionals' work-life balance. Accounting Horizons, 30(1), 41-
62.
Cahill, K. E., McNamara, T. K., Pitt-Catsouphes, M., & Valcour, M. (2015). Linking shifts in the
national economy with changes in job satisfaction, employee engagement and work–life
balance. Journal of Behavioral and Experimental Economics, 56, 40-54.
Chan, X. W., Kalliath, T., Brough, P., Siu, O. L., O’Driscoll, M. P., & Timms, C. (2016). Work–
family enrichment and satisfaction: The mediating role of self-efficacy and work–life
balance. The International Journal of Human Resource Management, 27(15), 1755-1776.
Deery, M., & Jago, L. (2015). Revisiting talent management, work-life balance and retention
strategies. International Journal of Contemporary Hospitality Management, 27(3), 453-
472.
Flick, U. (2015). Introducing research methodology: A beginner's guide to doing a research
project. Sage.