(Doc) Business Communication Skills

Running Head: COMMUNICATION 1
Business Communication Skills
Name
Institution

COMMUNICATION 2
Contents
Introduction.................................................................................................................... 3
Analysis........................................................................................................................ 4
Ineffective Use of Social Media Issue................................................................................. 4
Client Feedback........................................................................................................... 4
Misunderstanding and lack of trust based on intercultural differences.........................................5
Conclusion..................................................................................................................... 7
Recommendations............................................................................................................ 8
Resolving social media issues.......................................................................................... 8
Resolving client feedback issues..................................................................................... 11
Resolving trust issues caused by intercultural differences......................................................13
References................................................................................................................... 17

COMMUNICATION 3
Business Communication Skills
Introduction
This paper provides an overview and discussion about a Multinational corporation that
operates in various countries among them Australia, India, Vietnam, Nigeria and Oman. Notably,
its head office is based in Australia. The firm specializes in manufacturing and distributing
agricultural equipment to both the local and international market. Currently, the company has
employed approximately 8,000 workers in the five countries that it operates in. Additionally, it
has a client base of over a million customers from all over the globe. Over the recent years, the
organization has been experiencing multiple communication challenges. Mainly, these
challenges arise from the ineffective use of social media, social networks and blogs to support
teams in building knowledge, task management and sharing ideas. Another major problem is the
lack of quality feedback from the firm’s clients on ways to improve and enhance the quality of
its products as well as its service delivery. In addition, the company has been facing a series of
misunderstandings and lack of trust among its personnel due to intercultural communication
issues in different contexts. For this reason, the purpose of this report is to identify and discuss
various strategies and plans that may help the multinational corporation to improve on all the
three communication challenges at all levels of the organization. The paper covers an overview
of the social media challenges facing the company and ways in which it may solve these
problems. Additionally, it offers a detailed solution as to how the company may obtain feedback
from its clients on how to improve the quality of its goods and services. Lastly, it offers a
solution to the intercultural misunderstanding between the staff members due to cultural diversity
of the various countries that the organization operates. Lastly, the paper will offer various

COMMUNICATION 4
recommendations that that the firm may implement to improve the level of communication
among its subsidiaries. Primarily, the report is structured into various sections comprising of
overview and analysis on the issues section, conclusion and recommendations.
Analysis
Ineffective Use of Social Media Issue
Social media has become an important aspect in today’s society. It has gained rapid
prominence within a few years of its existence. Today, the most common social media include
blogs, wikis and social networks like Facebook, Twitter and LinkedIn. It is generally the medium
to socialize and many are awed by the transformation of communication processes made possible
by the social media platforms (Robin, 2016). In the business world, the medium has penetrated
through boardroom of business organizations and has transformed the process of communication
and sharing knowledge (Singh, 2017). Although it is a recent concept, social media has proven to
be an effective method of communication and sharing knowledge within a business, especially
multinational corporations. It has also proven itself as a platform for institutions to exchange
contents and creations, thereby increasing the interaction among members of the organization
(Ferris, n.d.). Therefore, the MNC may utilize the resources made available by various social
media platforms to build its knowledge base, task management and share ideas within the
organization.
Client Feedback
As noted earlier, the multinational company is facing communication challenges that
arise from the lack of quality feedback from clients on ways to improve their product quality and