This article discusses the approaches, relationship and measures to align a new performance management system with the strategic plan at P&G, a multinational organization of consumer goods. The article emphasizes the importance of managing the performance of employees to achieve organizational objectives and satisfy consumer needs. The HR manager should inform and motivate employees to evaluate their own performance, understand their role in the desired goals of the organization, and provide growth opportunities to them. The article also highlights the direct relationship between performance management and strategic planning.