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Applicability of Technology in Employee Motivation

   

Added on  2020-05-28

24 Pages5210 Words33 Views
Leadership ManagementProfessional DevelopmentData Science and Big DataHealthcare and ResearchPhilosophy
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Running head: RESEARCH PROPOSALApplicability of Technology in Employee Motivation and Employee TrainingName of the StudentName of the UniversityAuthor’s Note
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1RESEARCH PROPOSALContentsRationale..........................................................................................................................................3Research Aim...................................................................................................................................5Objective..........................................................................................................................................5Research Question...........................................................................................................................6Literature Review............................................................................................................................7Multicultural perspective in service Management.......................................................................7Motivation in Multicultural Workforce.......................................................................................9Incorporation of Technology in Customer Service Management..............................................10Literature Gap............................................................................................................................11Research Philosophy......................................................................................................................12Ontology.....................................................................................................................................12Epistemology.................................................................................................................................13Research Approach........................................................................................................................13Data Collection..............................................................................................................................14Research Strategy..........................................................................................................................15Grounded Theory.......................................................................................................................15Survey............................................................................................................................................15Methods......................................................................................................................................16Contingency Plan.......................................................................................................................16
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2RESEARCH PROPOSALSampling........................................................................................................................................16Data Analysis.................................................................................................................................17Research Ethics..............................................................................................................................18Research Budget and Time Table..................................................................................................18Reference.......................................................................................................................................20
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3RESEARCH PROPOSALRationaleIncreasing the rate of competition in the market has rendered a revolutionary change onthe overall business scenario. Business experts in quest of gaining competitive advantages haveto focus on dealing with advancement of technology. In last five years, businesspersons ofhospitality industry have faced innumerable challenges in maintaining a balance betweencustomers’ demand and supply (Xu and Gursoy 2015). The service providers were unable tomanage the multicultural team while delivering services. Human resource managers especiallyfailed to evaluate the performances of employees belonging from multicultural background at theworkplace due to lack of maintaining proper database (Boella and Goss-Turner 2013). Singal(2014) in his study compared the hospitality and non-hospitality and identified greater need ofmulticultural workplace management in the hospitality industry. Sucher and Cheung (2015) onthe other hand identified positive result of cross-cultural competency that has direct result in theperformance of the team. In this situation, the emergence of technology has changed the overallscenario of business. With the help of chronological database by using various software, humanresource managers can maintain systematic career evaluation progress of employees. In addition, employees had to put immense effort in grabbing the attention ofinternational customers (Singal 2014). They as a result, intended to lose their motivation inperforming well. After the emergence of new technology, employees can easily reach thedoorstep of target customers based on online media vehicle. In this kind of situation, employeescan get in receiving immediate response from the customers (Law et al 2013). However, thisvery specific study has focused to make an in-depth understanding on how the applicability oftechnology leaves a major impact in employee motivation and service management within thehospitality industry. After identifying the research issue, the study would like to make a proper
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4RESEARCH PROPOSALliterature review by involving the point of view of some of the eminent scholars. By usingappropriate methodological tools, the proposal would like to focus on evaluating the researchissue from different point of views. Unlike the existing literatures on the field, this will attemptin identifying the applicability of technology both in motivating the employees and improvingthe skills of customer service providers with the use of modern technological application.
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5RESEARCH PROPOSALResearch AimAim of the research is to identify the efficiency of an App proposed for the manager inevaluating and motivating the employees of customer services to adjust in a multiculturalenvironment for better serving the customers. ObjectiveTo identify the process of evaluation of the employee done by the managers of therestaurants.This is necessary identify the process undertaken by the managers that will in turn helpdeveloping the App accordingly.To identify the process managers take in motivating the employees engaged in customerservice.This will help identify the motivational factors work among the employees. Knowledgeof the motivational factor will further help including the factors in the App.To identify the importance of feedback in the process of employee evaluationThis will help in understanding the potential of the feedback system and the mechanismof the system. Proper understanding of the feedback system is necessary so that it can beincorporated in the App precisely.To understand how App can help managing and communicating work to the employees.This can help in identifying the potential of the App perceived by the managers. To identify the applicability of App in evaluating employee efficiency and employeesatisfaction in the multicultural workplace.This will help understanding the reach of the App and to what extent it can beimplemented in the process.
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