Tiffin Services: Business Plan for Homemade Food Delivery

Applied business challenge 1
Tiffin services
By [Name]
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Professor’s Name
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Date

Applied business challenge 2
Executive summary
The paper describes how Tiffin business is going to be conducted within Australia. It
describes the different features of the Business plan for Tiffin. These features are
categorized under: The Business, Personnel Information, Innovation, Insurance,
Sustainability Plan, Customers, and the Future. To be in a position of establishing and
running the business without complications, members of the team, the entire start-up
capital amounting to $100,000. The company’s business name is Tiffin services. The
company will essentially be a food service oriented. It will be involved in the provision of
food to people that have very busy schedules and cannot therefore find enough time to
cook. The company will also look to serve those people who miss homemade food. The
company intends to open a kitchen that can trade for a period of 7 days a week while also
serving three meals a day. Tiffin services will be run as a privately held company. It shall be
incorporated as a company limited by share capital. The company’s the registered
Australian business number is ABN 51 824 753 556. Its registered Australian company
number is ACN 000 000 019, 007 249 989, 005 749 986. The business’s main address will be
the Australia Square, 265, level 48, Sydney, and NSW 20000, Australia. Tiffin services will
range from 80 – 100 meter square in terms of size and will therefore be able to seat from 25
– 50 guests at a time. The business was incorporated on 1st of May 2019 and will officially
commence its operations on 1st July 2019. The business will be owned Guy by 6 people on
the basis of share capital. They will include Akshita Sharma, 20%, Niraj Tamarkar, 20%,
Anurag Raut, 20%, Saksham Pratap Khan, 20%, Navreet Kaur 4597374, 10%, Navjot Singh
4597356, 10. The sales are assumed to increase by 40% in the second year and 50% in the
third year. Rent is expected to increase by 20% for the second and third years. Wages are
presumed to grow by 10% in both the second and third years. The vision of the company is
to be the biggest and most successful international fast food restaurant in Australia. The
major objective of the company is to increase our Eat-well tiffin services reputation while
also letting people know about the food sold and how very delicious it is as your own home-
made food.

Applied business challenge 3
Table of Contents
Executive summary...........................................................................................................................2
Introduction......................................................................................................................................6
The Business......................................................................................................................................6
Business owner(s):............................................................................................................................6
Relevant owner experience:.............................................................................................................6
The Market........................................................................................................................................6
The Future:........................................................................................................................................6
Goals/Objectives:..............................................................................................................................7
The Finance:......................................................................................................................................7
The Business......................................................................................................................................7
Business details:................................................................................................................................7
Registration details:..........................................................................................................................7
Business location..............................................................................................................................7
Organization chart............................................................................................................................8
Management & Ownership..............................................................................................................8
Names of owners:.............................................................................................................................8
Details of ownership:........................................................................................................................8
Relevant owner experience..............................................................................................................8
Personnel Information......................................................................................................................9
Current staff......................................................................................................................................9
Required staff..................................................................................................................................10
Recruitment options.......................................................................................................................10
Training programs...........................................................................................................................10
Skill retention strategies.................................................................................................................10
Products/services:..........................................................................................................................11
Target Market.................................................................................................................................11
Unique selling position:..................................................................................................................11
Anticipated demand:......................................................................................................................11
Pricing strategy:..............................................................................................................................12
Value to customer:..........................................................................................................................12
Potential growth of the company:..................................................................................................12
Innovation.......................................................................................................................................12
Research & development (R&D) or innovation activities..............................................................12
Intellectual property strategy.........................................................................................................12
Insurance.........................................................................................................................................12

Applied business challenge 4
Risk management...........................................................................................................................12
Legal considerations.......................................................................................................................12
Operations......................................................................................................................................13
Production Process.........................................................................................................................13
Plant & Equipment..........................................................................................................................13
Technology......................................................................................................................................13
Trading hours..................................................................................................................................13
Communication channels...............................................................................................................13
Payment methods acceptable........................................................................................................13
Credit policy....................................................................................................................................14
Warranties and refunds..................................................................................................................14
Quality control................................................................................................................................14
Memberships & affiliations............................................................................................................14
Sustainability Plan...........................................................................................................................14
Resource/Environmental impacts..................................................................................................14
Community engagement & impact.................................................................................................14
Constraints/risks.............................................................................................................................14
Strategies........................................................................................................................................14
Customers.......................................................................................................................................14
Customer demographics.................................................................................................................14
Customer management..................................................................................................................14
Industry analysis.............................................................................................................................15
SWOT...............................................................................................................................................15
The Future.......................................................................................................................................15
Vision statement.............................................................................................................................15
Goals/objectives:............................................................................................................................15
Project plan.....................................................................................................................................16
THE FINANCES.................................................................................................................................16
Key objectives and financial review...............................................................................................16
Finance required.............................................................................................................................16
Financial assumptions.....................................................................................................................16
Start-up costs for year one.............................................................................................................17
BALANCE SHEET FORECAST.............................................................................................................18
Profit and loss forecast...................................................................................................................19
Cash flow statement............................................................................................................................20
Break-even analysis........................................................................................................................21

Applied business challenge 5
References.......................................................................................................................................22
Appendix B. Stakeholder Analysis..................................................................................................24
Appendix C......................................................................................................................................25

Applied business challenge 6
Introduction
The major purpose for our business is to provide to provide homemade foods to
international students from Nepal and India at very reasonable prices.
The Business
Business name: Eat well Tiffin services
Business structure: Partnership Business
ABN: 51 824 753 556.
ACN: 000 000 019, 007 249 989, 005 749 986
Business location: Australia Square, 265, level 48, Sydney, and NSW 20000, Australia
Date established: 1st of May 2019
Business owner(s):
Akshita Sharma
Niraj Tamarkar
Anurag Raut
Saksham Pratap Khan
Navreet Kaur
Navjot Singh
Relevant owner experience:
Four group members do have some experience working in food industry, one
working as a chef in an Indian restaurant and other three working as waiter, kitchen hand
and junior chef. One member has all the required managerial skills working as a manager in
a petrol station. Most of the members have small family businesses in home countries which
is also beneficial. All the shareholders are under graduate students pursuing bachelor’s
degree in various management fields (Ortega-Argiles, 2011).
Products/services: Hospitality Business
The Market
Target market: International students from India and Nepal
Marketing strategy: Advertising food through using Indian and Nepal Facebook Pages, share
the food on Instagram, use twitter and google radio. The business through the strategy is
aiming to make 200 new customers in every week.
The Future:
Vision statement: The vision of the company is to be the biggest and most successful
international fast food restaurant in Australia.