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Optimising Strategic Competitiveness

   

Added on  2019-09-23

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ASSIGNMENT LEARNING OUTCOMES AND KEY ELEMENTS OUTLINELearning Outcome 3: Evaluate the levels of business strategy formulation and analyse the impact on sustainablestrategic performance.Key Element (a): Strategic IntentKey Element (b): Business Level StrategyKey Element (c): Competitive Rivalry & DynamicsKey Element (d): Corporate Level StrategyKey Element (e): Merger & Acquisition StrategiesKey Element (f): International StrategyKey Element (g): Cooperative StrategyLearning Outcome 5: Exercise full academic integrity, demonstrate sound choice, application and synthesis of strategic management principles/tools into cogent conclusionsKey Element (a): Demonstrate sound choice, application and synthesis of strategic management principles/tools into cogent conclusionsKey Element (b): Demonstrate academic integrity, adopt accurate in-text and full page referencingKey Element (c): Self evaluate and justify performance in team participation, personal commitment, personal communication, self-discipline, personal attitude
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1.COURSE PRESCRIPTION REQUIREMENTThis assessment is designed to facilitate Learning Outcomes Three and Five ofthis course which are outlined in Section 2. This assessment contributes 30%towards your total course grade and will be marked out of a total of 75 marks. PURPOSEThe purpose of this assessment is for you to undertake self-directed research todevelop a fictitious ‘for profit’ New Zealand based organisation with businessconnections to the global milieu. 2.LEARNING OUTCOME OUTLINELearning Outcome Three:Evaluate the levels of business strategy formulation and analyse the impact onsustainable strategic performance. Learning Outcome Five:Analyse organisational strengths, weaknesses, threats and opportunities.Synthesise research findings into effective business strategies, demonstratesignificant thinking in self-directed research.This is highlighted in the Strategic Management Process (Figure 1) and drawnfrom Chapters 4 – 9 of Hanson et al (2014) p. 4.Figure 1. Strategic Management Process
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Source: Hanson, D., Hitt, M.A., Ireland, R.D., & Hoskisson, R.E. (2014). Strategic Management: competitiveness& globalisation. (5th ed.). Albany, North Shore: Cengage Learning New Zealand. p. 4.
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