Business and the business environment

Business environment
(Task 3-4)

Table of contents
• Introduction
• Macro factors affects business operations
• SWOT analysis
• Strength and weaknesses interconnected with macro factors
• Conclusion
• References

Introduction
Business environment consist external and internal factors
that affect the operations of the organization. It includes
some components such as customers, suppliers, competitors,
government legislations and market trends.

Explain how macro factors affect business
operations
There are various external and internal factors which affect
the activities and operations of the business. It is important
to analyse these impact on profitability and current and
future performance level of the company.