Business Communication

Business Communication

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
P1Explain different types of business information, their sources and purposes.........................1
P2 Present complex internal business information using three different methods appropriate. .2
TASK 2............................................................................................................................................3
P3 Produce corporate communications. .....................................................................................3
P4 Evaluate the external corporate communications of an existing product or service..............3
TASK 3............................................................................................................................................4
P5 Explain the legal and ethical issues in relation to the use of business information...............4
P6 Explain the operational issues in relation to the use of business information.......................4
P7 Outline electronic and non-electronic methods for communicating business information. . .5
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7
.........................................................................................................................................................8

INTRODUCTION
In this recent time period, employment relationship plays important role in every
organisation because as per the working environment and employee relationship they will
perform their decided task. Due to, communication is an effective process which assist make
unity among all over workers as well as better understanding. Moreover, this research project
will be discussing about different type of information methods and their purposes for achieving
them who are running in the competitive market place (Kaul, 2014). In the addition of this,
corporate communication will be produced in appropriate manner. Communication procedure
affected by several issues such as legal and ethical which will be defining in effective and
efficient way. In this research project Cadbury organisation has chosen, which is an second
largest confectionery brand across all over the world.
TASK 1
P1Explain different types of business information, their sources and purposes.
Verbal Information: Verbal communication can either be done face to face or over the
phone. The most effective way to communicate would be face to face, as there is less chance of
misunderstanding and it allows for verbal and non-verbal messages. The advantage of using
verbal information would be because it is much easier to communicate verbally that any other
way. This is because you can understand the body language used and the tone, whereas in written
information sometimes the tone can be misunderstood. You get to understand every detail that it
being spoken by the other person (Du, Bhattacharya and Sen, 2010).
Written Information: Written communication allows businesses to communicate
developments, expectations and legalities to employees and contracts in the outside world. It is
the symbols of verbal communication. Written communication involves any type of message that
makes use of the written word. It is the most important and the most effective of business
communication (Smart, Witt and Scott, 2012). An advantage of written communication is there
is no need for personal contact, you can tell an employee he or she has to work overtime through
an email rather than wasting time and doing it face to face. However there are some
disadvantages to written communication, which can mean there can sometimes be a delay and it
can take a while to get to the recipient. It is important everyone in the business can develop
effective written communication skills.
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