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Business Environment of Nestle : Case Study

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Added on  2020-01-21

Business Environment of Nestle : Case Study

   Added on 2020-01-21

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Business Environment of Nestle : Case Study_1
Table of ContentsINTRODUCTION...........................................................................................................................4TASK 1............................................................................................................................................41.1 Types and objectives of different business organisation.......................................................41.2 Extent to which Nestle meets the objectives of stakeholders...............................................51.3 Responsibility and strategies of Nestle private limited company.........................................6TASK 2 ...........................................................................................................................................72.1 Economic system and effective allocation of resources.......................................................72.2 Fiscal and monetary policies.................................................................................................82.3 Competition policies and affect on actions of the Nestle......................................................9TASK 3..........................................................................................................................................103.1 The marketing structure influencing decision related to pricing and output strategies......103.2 Nestles response towards the market forces........................................................................113.3 Nestle cultural and business environment...........................................................................12TASK 4..........................................................................................................................................124.1 Importance of international trade, economic integration to Nestle.....................................124.2 Global factors affecting the Nestle......................................................................................134.3 Impact of EU and its policies on Nestle..............................................................................13CONCLUSION..............................................................................................................................13REFERENCES..............................................................................................................................14
Business Environment of Nestle : Case Study_2
INTRODUCTIONBusiness environment is the surrounding of business firm which have impact on the firmactivities. The business environment can be controllable or uncontrolled in nature. The businessenvironment is divided into two parts i.e. external and internal business environment. Internalbusiness environment comprises of funds available, assets of company and the managementsystem in the organisation etc. while the external factors involves demographic changes,political, sociological, economical and legal factors. This report studies the business environment of Nestle company a leading brand dealingin food and beverages sector (Aula, 2010). This global company basically Swiss based in origin.This report discuss various factors that impact the functioning of the Nestle organisation. Thisreport studies various type of organisation structure and the objective of different structurefollowed by the Nestle business firm. All the business environment factors regulate the strategicplanning and management system of Nestle and impact on the decision making process ofcompany.The company should regulate and have proper control over the risk associated in changeswith various environmental factors. This helps in developing effective strategies for growth ofthe business. The internal factors affects the organisation structure and organisation culturehence influence the satisfaction level of employee nan the growth of Nestle organisation.TASK 11.1 Types and objectives of different business organisationOrganisation structure defines the arrangement of employee I hierarchy, extent of line ofcontrol, leadership style to be followed in the company. All these contribute selection ofappropriate organisation structure the basis of objectives and mission statement of the firm(Becker, 2017). A well defines organisation stricter ensures the good performance ofmanagement as well as other employees of the organisation leading to increased profitability inthe organisation. The organisation structure company defines the relationship between people ofthe Nestle organisation. The various types of organisation on the basis of their objectives are asfollows: Profitable
Business Environment of Nestle : Case Study_3
Public sectorPrivate organisationNon profitable organisation or voluntary originationAll the upper defined organisation is having own objective an goals depending upon thevision of the company. The Nestle follow well managed system to contribute in the growth anddevelopment of organisation by optimum utilisation of funds and the available resource of thefirm. The non-profit organisation are developed to provide services for welfare of society andresolving issue faced by the society through means of charity and donation. The no profitorganisation does not work for making more and more money for the owners (Blanchard,Tolbert and Mencken, 2011).Public sector companies are established to provide basis needs and facilities to thecitizens of country by government to fulfil their responsibility toward people of the country. Thesource of funding for the public sector organisation are from the taxes. The government regulatethe management of public sector organisation. But now government is emphasising the publicprivate partnership to enhance the effectiveness of organisation. The corporative organisation ishaving various objectives like maximising profitability of firm, ensuring the quality of good andservices, attain customer satisfaction etc. the private sector business involves franchising,partnership, sole proprietorship. The Nestle is type of private firm developed to make profit butthe organisation is also involved in the charity functional and various kind of CSR activities forwelfare of society also.1.2 Extent to which Nestle meets the objectives of stakeholdersStakeholders defined]s the member of the origination who contributes in the functioningof the organisation efficiently and person who is affected by the growth and various activities ofthe organisation. The stakeholders form external environment of Nestle company are suppliers,customers, buyers, distributors, government. While employee and shareholders are internalstakeholders of the company. The stakeholders of the Nestle company is having great importancein decision making process of the organisation (Chow and et.al., 2011). Nestle stakeholders ishaving right to take any descriptive action if the management is not performing task effectivelyin the organisation. The Nestle is well defined policy that ensures the carious rights of thestakeholders and their involvement contribute in profitable decision making in the organisation.
Business Environment of Nestle : Case Study_4

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