Business Environment (TASK-2).

Business Environment
(TASK-2)

Contents
 Introduction
 Swot Analysis
 PESTEL Analysis
 Implication of SWOT and Pestle
 References

Introduction
Business environment refers to process by which affects all
elements of NOKIA are developed so that all factors must
be implemented effectively.

SWOT Analysis
Strengths
 Strong Global Brand name
 Diversified Income

CONTD....
WEAKNESS
 Poor Design
 High Employment Cost

CONTD...
OPPORTUNITIES
 Upgraded Features
 Expansion Plans

CONTD...
THREATS
 Competition
 More Conscious Consumer

Pestle analysis
Political Factors
 Development of policies
 Generation of political systems

Pestle analysis
Political Factors
 Development of policies
 Generation of political systems

CONTD...
Economic Factors
 Development of national laws and legislations
 Development of economic Indications

CONTD...
Socio- Cultural Factors
 Societal norms and cultural traits
 Development of social standards

CONTD...
Technological Factors
 Better technologies to be used
 Development of effective and efficient techniques.

Implementation of Strength and weakness
of Pestle
Political Factors
 Strength is to develop policies
 Weakness is to analyse all policies catered at growth and
development.

CONTD...
Economic Factors
 Strength is to develop economic indications.
 Weakness is to have loss of growth due to change in policies.

CONTD...
Socio-Cultural Factors
 Strength is positive feedback from society.
 Weakness is that culture is indifferent.

CONTD...
Technological Factors
• Strength is that products developed are less costly in
nature.
 Weakness is that not every organization possess
technological changes

REFERENCES
 Klapper, L.F. and Parker, S.C., 2011. Gender and
business environment for new firm creation. World
Bank Research Observer, 26.(2). pp.237-257.
 Arasti, Z., and et. al , 2014. Business failure factors in
Iranian SMEs: Do successful and unsuccessful
entrepreneurs have different viewpoints?. Journal of
Global Entrepreneurship Research, 4.(1).pp.1-14.
 Pikka, V.,and et. al., 2011. business enabling network–
a tool for regional development. International Journal of
Innovation and Development, 3.(3-4). pp.324-344.

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