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Business Environment Assignment - Unilever company

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Added on  2020-10-05

Business Environment Assignment - Unilever company

   Added on 2020-10-05

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Business Environment Assignment - Unilever company_1
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................1Covered in PPT...........................................................................................................................1TASK 2............................................................................................................................................1P3 Relationship between various organisation function.............................................................1TASK 3............................................................................................................................................3P4 Explain positive and negative effect of external environmental on enterprise operation......3TASK 4............................................................................................................................................6P5 Internal and external factor and its interrelationship.............................................................6P6 Strength and weaknesses of Unilever....................................................................................8CONCLUSION................................................................................................................................9REFERENCES..............................................................................................................................10..................................................................................................................................................12
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INTRODUCTIONBusiness environment factor has create positive as well as negative impact on anorganisation performance as well as productivity. There are two kind of business environmentcomponents internal and external elements has available at market. Some important macrofactors are economical, political, social culture, technological, legal, governmental and manymore. In this assignment select Unilever organisation in order to analysis the impact of externalenvironmental components on their performance. It is run their business activities around 190countries and selling almost 400 brand that includes hellmann's, knorr, lipton, lux, rama,magnum and many others (Al-Swidi and Al-Hosam, 2012). It was established in the year 1930 atUnited Kingdom. here are working approx 169000 workers and earn net income of 6.486 billionin the year 2017. In this report covers different size, type, scope of an organisation and developinterrelationship of several function with in company and positive as well as negative effect onbusiness operation. It also covers strengths and weaknesses of Unilever and its interrelationshipwith external macro factors. TASK 1Covered in PPTTASK 2P3 Relationship between various organisation functionThe enterprise structure is a hierarchy that covers all department as well as businessactivities with in company. It includes all regulation, role, policies, responsibilities of all staffmembers according to their abilities and job obligation. Management of institutes has developstrategies and plan in order to operate business activities in an appropriate manner. Through this,they are able to run entire work effectively and create strong communication network with infirm to reduce miscommunication among all workers (Bryman and Bell, 2015). Lack ofconnection networking evolve uncertainty risk thus affect Unilever performance as well asproductivity in long period of time. Administration of Unilever manage all division effectively to enhance each one activitiespresentation through this all work together and able to achieve common goals and objectives inlimited period of time. There are various department has working into an organisation like1
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human resources, operations, marketing, production, research and development, sales, financeand many others. All sector has interrelated to each others and no one division has capable tocompleting their work without considering entire relevant information that are arrange fromanother department. For example, marketing manager of Unilever has organising marketresearch to identify need, preferences, perception, attitude, behaviour etc. of clients and providethese data to research & development team to modify product accordingly. Through this they areable to get higher market position as well as customer's satisfaction. (Sources: Organisation chart, 2016)1.Design and production: Operations is very important department of Unilever which areproduce goods and services on time. Manufacturing is a preliminary division of thecompany where employees has worked by using available resources in order to producegoods and services according to their target market demand. With in production unit twotype of labour has worked here first is analyst and second is quality assurance. So that,Unilever administration has develop plan related to manufacturing process, inventorymanagement, inflow as well as out flow of raw material, machinery maintenance andmany more (Christopher and Holweg, 2011). Through this, firm has produce higherquality commodities and sell it into market thus enhance customer's satisfaction in longperiod of time. 2.Finance department: - Finance department of Unilever has make several kind offinancial report like balance sheet, trading account, profits and loss statements, income2Illustration 1: Organisation Chart
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