Business Plans for Social Enterprise (SE)

BUSINESS PLAN FOR A START UP
SOCIAL ENTERPRISE

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................1
Business idea / Overview.............................................................................................................1
Aim and Objectives.....................................................................................................................1
MAIN BODY..................................................................................................................................2
Business canvas model................................................................................................................2
Beneficiaries................................................................................................................................3
Value propositions.......................................................................................................................4
Deployment/ channel...................................................................................................................5
Buy-in/ support (customer relationship)......................................................................................5
Mission achievement...................................................................................................................5
Key partnership............................................................................................................................6
Key activities...............................................................................................................................7
Key resources...............................................................................................................................8
Mission cost/ budget....................................................................................................................8
CONCLUSION................................................................................................................................8
REFERENCES..............................................................................................................................10

INTRODUCTION
Initiating a business requires effective planning and observation of the market environment
which in turn will be effective and useful to create the adequate understanding regarding the
operations. However, social enterprises are based on serving the quality services among society
with a motive to earn profits of revenue through such operations. In the present report, there will
be business plan related with setting up a social enterprise named DYU healthcare unit in
Manchester, UK. Motive behind such launch is for facilitating the quality services to the patients
which are suffering from mental and physical illness. The operations of firm will be discussed
under influences of business canvas model.
Business idea / Overview
DYU healthcare unit is basically based on serving the best quality services among the
society which will be relevant with delivering the best services to physically and mentally ill
people. There will be appointment of various medical practitioner which will serve the services
with proper commitment and loyalty (Watson, McGowan and Cunningham, 2018). Improving
the health of patients which are suffering from depression, dementia, diabetes, obesity and
mental illness with the help of best services. Along with this it has been planned by the
professionals that they would bring a non-emergency ambulance services to give a better medical
check-up, timely medicines based on the illness.
Aim and Objectives
Aim: “To bring the best quality services in cure with mental and physical health”
Objectives:
 To investigate the issues which are affecting an individual’s health
 To facilitate the mental and physical relief to patients
 To bring the cost-effective healthcare treatment and best medication facilities
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Mission
The mission of DYU Healthcare unit for becoming identifies and more popular in the
market in respect with retaining the best market share. The target consumers for this business are
mainly people more than 40 years of age. Another approach of this business is for bringing the
cost effective and best quality services to patients as per challenging the rivalries.
MAIN BODY
Business canvas model
Canvas model in the context of DYU healthcare unit is enumerated below:
1. Key partners
 Medical practitioners
 Doctors
 Nurses
 Supporting staff
 Suppliers of drugs
Non-emergency ambulance crew
2. Key activities
 Non-emergency ambulance services
 Free check-up
 Cost-effective medication
 Psychotherapy
 Physiotherapy
 Daily Exercise
3. Value proposition
 Cost effectiveness
 Quality services
 Proper attention from medical practitioners
 Convenient for old age patients in terms of medical check-up and medication (Business
Canvas Model, 2018).
4. Customer relationship
 Keeping records of consumers in the books
 Proper record of their health issues and medication to cure with that.
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