Managing & Developing Innovation & Creativity

Managing & Developing
Innovation & Creativity

Table of Content
 Introduction
 Company overview
 Problem identification
 Resources of data, models, and theoretical concepts
 Creative and or innovation methodologies to the production of possible
solutions
 Solution and construct a plan for implementation
 Innovation audit methodology
 Key findings and recommendations
 Conclusion
 References

Introduction
In business environment different types of businesses are established where
it is important for business concern to identify the needs and wants of their
customers then provide products. The main function of any organisation are
finance, HRM, marketing, operation, and others that can help to complete
the project timely and attaining the higher performance. Innovation is the
main aspects for each business in which new products and services are
introduced by management that attracts large number of customers and
develop the profitability.

Company Overview
Uber Technology is American technology based organization which was founded in
March 2009. The headquarter in San Francisco, California, U.S. This organization is
serving their services in more than 69 countries, over 900 metropolitan areas.