Career Viewpoint: Personal Analysis, Career Action Plan, CV, LinkedIn Profile

Career Viewpoint

Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
TASK...............................................................................................................................................3
Personal Analysis...................................................................................................................3
Career Action Plan.................................................................................................................4
CV...........................................................................................................................................6
LinkedIn profile......................................................................................................................6
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7
Books and Journals.................................................................................................................7
Appendix 1:......................................................................................................................................8
CV...........................................................................................................................................8
Appendix 2:....................................................................................................................................10
LinkedIn Profile....................................................................................................................10

INTRODUCTION
In the modern world, it is identified that day by day marketing field get more and more
importance as it plays a crucial role in the organisation’ success and growth. This is the reason
that why I’m choosing marketing as a career opportunity (Jung and Takeuchi, 2018). I found that
marketing is one of the most emerging career opportunities that need lots of skills and
knowledge. Marketing is the tool that helps organisation to promote their goods and services. I
found that I have enough skills which are necessary for marketing fields. Marketing field needs
some important skills such as communication skills, teamwork, collaborative, adaptability, etc.
These skills are necessary for a marketing manager (Tien and Wang, 2017). This report covers
my personal analysis, career action plan, some important requirements such as CV and LinkedIn
profile. It helps to understand the need of skills which are required in marketing field.
MAIN BODY
TASK
Personal Analysis
Marketing field is one of the most emerging job opportunities in nowadays. It becomes a
profession which is increasing day by day. This is the reason that why I choose this profession
for my career. It is the field which promotes organisational products and services in the market
with the help of important strategies (Curtis and Rodriguez, 2018). It is rapidly rising in recent
times. I analyse that organisation needs those person as a marketing manager who is able to
produce strategies which helps them to improve the Goodwill of company. I analysed that
marketing manager is a profession which needs so much updating every day. I found it I am
interested in this field because I always want to learn new things. Due to this, I chose marketing
as a profession because it requires lots of knowledge and skills. I always want to add skills and
knowledge so that I am becoming most creative and innovative person and I found that
companies also want those employees which always ready to face challenges with more
creativity and innovatively (Lee, Lee and Dopson, 2019). I analyse that marketing profession is
not very easy for me because it needs so much skills and knowledge for a potential marketing
manager. Some important skills which are required for a marketing manager are communication
skills, collaborative skills, teamwork skills, adaptability, creativity, innovativeness, etc. These
skills make a marketing manager more efficient and effective.

I analysed after the interview that I have enough capability and potential which needs in a
marketing manager. For that reason, I found job opportunity in Michael page marketing at UK. I
really want to join this job because I found that it is very interesting for me to experience in that
company (Muijen and et. al., 2018). For that reason I have to improve my skills and knowledge
which able to select in that company. Firstly I have to do a SWOT analysis of myself so that I am
able to find my weaknesses which should be improved before a selection process. In my SWOT
analysis, I founded I have enough dedication, leadership skills, confidence, determination, etc.
which is necessary for a marketing manager. But I also lack in some things which should be
improved such as team working, communication skills, patience, etc. For that reason, I plan to
make a action plan which helps me to improve my skills where I lack. I found my weakness
because my experience in practically (Sarı, Alıcı and Şen, 2018). I was less communication with
my colleagues so that's why I found that I am lack in communication skills. I also analysed from
my experience in college that I have very less patience which is very must for a marketing
manager because they have to face lots of challenges in dealing with customers.
Career Action Plan
Career action plan is a blueprint or a road map which helps an individual to improve their
skills where they lack (Kong, Okumus and Bu, 2020). For a particular job opportunity, it is very
necessary that they should have all important skills and knowledge which required in a job
(Arnold, Coombs and Gubler, 2019). This is the reason that why I make a career action plans so
that I can improve my knowledge and skills. Career action plan in a below table:
Target Action to achieve Evidence of
completion
Target date
Communication
skills
For improving my
communication, I
planned that I have to
take participate in
debate competition. I
also make a plan that
I have to listen and
read more books. I
found that to read
Giving a test in
classes which assist
me to analyse my
performance. The test
will be taken orally
and written.
3 months