Change Management in Coca Cola
Added on 2021-02-20
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Research report
Table of ContentsINTRODUCTION...........................................................................................................................3MAIN BODY...................................................................................................................................3CONCLUSION .............................................................................................................................15REFERENCES .............................................................................................................................16
INTRODUCTIONChange management is one of important discipline that guides and suggests about toprepare, equip and give support to an individual for successfully adopt changes for organisationalsuccess and to get positive outcome. Management is one of structured approach to give supportto an individual with objective to move from the current state to future state because goodmanagement is the backbone of organisation. This report is based on Coca cola or coke which isa carbonated soft drink manufacturing organisation which originally intended as a patentmedicine invented in the late 19th century and expand their business gradually. This researchreport is based on organisational complex problem with its scope and impact on their activities. Italso includes each and every factor that includes PESTEL and SWOT analysis to get right kindof information. It also includes the various models and theories that have to apply to achieveorganisational goals and objectives. MAIN BODYKey information about organisation:Coca cola originated by John Pemberton who got wounded in the American war andaddicted to morphine and find out a substitute of concerning drugs. In year 1885 named asPemberton's eagle drug and chemical house get registered as an nerve tonic (Foster, 2014.).Primarily engaged in manufacturing and sale of syrup which is an cultural institution In USAwhich is a symbol of American taste. It has more than 2800 products that are available in morethan 200 countries. It is one of largest beverage manufacturer and distributor in whole world. In1982 that organisation introduced their low calorie sugar free soft drink in market to enlargebusiness opportunities. That organisation revived their original flavour that marked as coca colaclassic. It has 62,600 employees in the whole world. Complex problem at workplace:it is very much important for an organisation to bring changes in organisation that arevery much necessary to remain always competitive in marketplace. With the help of strategicplans an organisation can improve or bring changes in their internal work environment. Butsometimes people get rigid to adopt changes that hinders effectiveness of organisation to getdesirable goals and objectives (Frankland and et.al , 2013.). They lead towards the rigidity,bureaucracy and resist to adopt changes in positive manner. So it creates one of most hazardous
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