This presentation explores the importance of communication skills in business and discusses the models used for effective communication. It emphasizes the role of communication in building close interactions among employees in a company.
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COMMUNICATION SKILLS FOR BUSINESS
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INTRODUCTION Communication skills is the essence as well as it is served as a backbone of each and every business. Communication is the exchanges of verbalandnon-verbalinformationbetween sender and receiver. Effective communication is a vital in each and every type of business as it builds very close interaction among each of the members from all the departments in a company.
TASK 1 Communication model and systems used in business. The models of communication are defined as the models which is used to understand theprocedure of communication. The basic knowledge of communication is simply a process of sending and receiving messages or transferring information from sender to receiver. There are several types of models are there for communication which helps in making systematic representation of the procedure of communication. In order to makethesimplestcommunicationthesemodelsbreaks complex form of communication. Models of communications are utilized by various business and companies in order to foster the skills of communication among all the employees of the business.
Continue.... There are various advantages of models which makes easy communication are as follows- They must be allowed us to ask questions- In order to render general perspective as well as particular advantages points an effective and good model is very useful. They must clear up the complexity- When there are complex events, models helps them to clear up the events. They make healthy relationship- Models also help in making healthy relationship among employees in the businesses.
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Continue... 1. Shannon and Weaver-This model was developed in 1948 by Claude Elwood Shannon. He gives a mathematical theory of communication. Shannon was an American mathematician whereas Weaver was a scientist. This theory is known as mother of all models.In this model sender encodes the messageandsendsittothereceiverbyatechnological channel such as telephone and telegraph. Afterwards, sender converts the message into codes which is understandable to the machine.
Continue... Sender-Apersonwhomakesthemessage,selectthechannelof communication and sends the message is known as Sender. Encoder- It is type of machine which is used by sender to convert the message into signals or multiple information. Channel- It is the via- medium which is used by sender to send the message. Decoder- It is also a type of machine which is used to convert multiple information and signals into message who send the message. Receiver- A person who receive the message or place where the message should reach. Feedback or response is provided by receiver. Noise- It is physical disturbance such as people, environment etc. which hinders the message to reach at the final destination.
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Continue.... Berlo's SMCR Model-This model is developed in 19601 by David Berlo. It shows the path of communication .i.e. Sender- Message-Channel-Receiver.Healsostudiedonthe componentsaffectingtheelementsofapersoninthe communication in order to make the effective and efficient communication.It also makes emphasis on encoding and decoding which takes place before sender send the message and before receiver receives the message. Berlo majorly gas fourelementsonhismodel.Itisalinermodelof communication, there is no two way communication. In this model there is no concept of feedbacks by receiver.
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Continue.... These models are used in the many business in order to make effective communication with stake holders such as customers,employers,oroutsiders.Shannonand Weaver-ismuchmoreeffectiveforabusinesslike product industries, hospitality industries as because in these industries feedback is very important.
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Conclusion Fromtheabovereportitisconcludedthat communicationskillsaretheessenceaswellas backbone of a business. Further-hence, this report also makes understand the models of communication are defined as the models which is used to understand theprocedureofcommunication.Thebasic knowledge of communication is simply a process of sendingandreceivingmessagesortransferring information from sender to receiver.
References Bullock, K.C. and Horne, S., 2017. A Didactic Community Pharmacy Course to Improve Pharmacy Students’ Clinical SkillsandBusinessManagementKnowledge.American Journal of Pharmaceutical Education, p.ajpe6581. Schulze, J., Schultze, M., West, S.G. and Krumm, S., 2017. The knowledge, skills, abilities, and other characteristics required forface-to-faceversuscomputer-mediatedcommunication: Similarordistinctconstructs?.JournalofBusinessand Psychology,32(3), pp.283-300.