Conference & Banqueting Management in UK

Conference and
banqueting management

Table of Contents
INTRODUCTION...........................................................................................................................1
1.1 Scope and size of conference and banqueting industry in UK..............................................1
1.2 Factors that influence its development..................................................................................3
2.1 Key strategic and operational issues include in effective management of banquet or
conference....................................................................................................................................5
2.2 Quality and performance review techniques used by banqueting and conference industry..6
TASK 2............................................................................................................................................7
3.1 Suitability of range of food production methods and styles and food and beverage services
styles for conference....................................................................................................................7
3.2 Factor consider when organizing off site conference............................................................8
3.3 Menu planning consideration for banqueting and conference events...................................8
4.1 Ergonomic considerations for conference.............................................................................9
CONCLUSION................................................................................................................................9
REFERENCES..............................................................................................................................10

INTRODUCTION
Hospitality industry provides essential services for travellers whether they are on move for
reason of necessity. Conference and banquet are two most of the crucial part in hospitality
industry. Hospitality industry plays role as to serve guest profitably by delivering the lasting
experience and in this both conference and banquet services are vital. It is comprised of
professional events, activities and programme that are organised for the companies.
The present report is based on business activities of Conference and Banquet. Therefore,
report will cover the following things as scope and size of conference and banquet industry,
factors that bring development and factors that influence the overall development. Lastly, report
will focus over 4Ergonomic considerations for conference
TASK 1
1.1 Scope and size of conference and banqueting industry in UK
Size of conference sector in UK-
Conference industry is the part of tourism sector and used to generate revenue for
country, town or community. Conference is meeting of many people to discuss the specific topic.
Business conference or group discussion is held for group of people working in same industry or
organization. Conference management sector is responsible to arrange conference or meeting for
people and provide all the services to them effectively. It represents of basic management tools
that include organising, planning, control and leading.
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UK conference industry titled the 'UK conference and meeting survey 2015', values
industry at the approximation £21.3 billion in destination and venue direct spend. Due to
increasing event size conference industry increase more than £2 billion as compare with last few
years in UK. They focus on volume and value of market as well as performance of conference or
meeting venues which is very essential for business growth and success in marketplace. Size of
conference sector led to 104 million delegates and generating 162 million business event days as
compared with 148 million events and 91 million delegates in 2013.
Scope of UK conference industry-
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Illustration 1: Conference industry
(Source: An Introduction To The UK Event Industry In Numbers, 2017)

Conference industry managed several events in UK such as conference and meetings,
music events, trade fairs and exhibitions, corporate events and corporate hospitality, festivals and
cultural events, outdoor events and sporting events.
Size and scope of banqueting industry in UK-
In past few years banqueting industry will grow more and more and developed
worldwide. Banqueting and conference industry putting together the event and it generally has as
the scope various forms of get together like celebration or ceremony, seminars, small gatherings,
birthday party, family events and weddings. Banqueting is related to hotels and other different
halls that provide space for any events even if this type of facility is being hired by different food
service firms like restaurants due to their profitability. Banqueting industry provide beverages
and food to group of many people who eat together at same place on same time. Scope of
banqueting sector is to deliver and accomplish good facility focusing on bringing and celebration
together a team of people for the certain events and also to emphasis on beverage and food which
last for several hours. In 2013 banqueting sector yielded 39.1 billion pounds to economy of UK,
they struggle to define their career path however, it is one of the most rapid growing industry in
UK with major financial impacts.
1.2 Factors that influence its development
Socio-cultural factors, political, environmental, technological, legal and economic factors
affecting banqueting and conference development, it is therefore essential discuss the affect of
these external macro environment factors.
Social factor-
Any change in social or market trends influence development of banqueting and
conference industry. In recent time people drive towards health consciousness they seek to stay
healthy and eat healthy food products for living healthy in their lives and to stay away from
harmful disease that affect their health. They concerned with fitness, nutrition and stress forever
which impact conference and banqueting development. If people demand in any events for
making healthy foods it is difficult for Service on A Plate company as they working under
hospitality sector and provide catering services to customers in banqueting and conference as
well as other events. Organization business is based on clients demand in which they have to
make some changes according to them because it impacts on their development and financial
performance.
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Political factor-
Politicians or government in UK made policies that shape legal and management
framework of banqueting and conference industry. Political factors related to administrative
practices and government policy that affect development of C and B sector as well as Service on
A Plate firm. Tax policy, consumer protection policies and trade tariff factors is included in
political factor. Due to high amount charges on taxes policy it affects Service on A Plate
business development and conference and banqueting sector because they working under this
industry since for so long. They need to pay extra charges according to taxation policy, if
company are not been able to pay they cannot expand their business and also does not been able
run other activities effectively.
Economic factor-
Economic growth, status and openness contribute to taking any strategic decision for
Service on A Plate company. Due to high cost of labour banqueting and conference sector
suffer a lot as it impact on its development. Service on A Plate firm give catering services to its
customers with the help of skilled and knowledgeable workers. Needs of workers is based on
number of events in which company is not been able to hire more employees due to high cost of
labour that impact on its operational efficiency, market position as well as business development
the most.
Technological factor-
Continues advancement of technology is one of the most beneficial and effective things.
It influences on development of banqueting and conference industry in UK and organizations
working under it for example Service on A Plate. Eventbrite is one of the most effective and
popular event planning software that help company to managed each of their events effectively
and also support event organizer looking to manage event registration. If banqueting and
conference sector cannot adopt this technology they can not be able to managed their business
performance and do not able to develop it more than before which effect Service on A Plate
organization as well.
Legal factor-
Consumer law, employment law, health and safety law, discrimination law and antitrust
law are the legal factors that influence industry and company operations as well as business
development. It is quite normal that if banqueting and conference sector provide equal fair
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treatment to its workers, they are able to retain them for longer which is beneficial for its
development. If Service on A Plate catering company offer fair wages to its employee they can
be able to retain all of them for every and develop its business more and more, but when
company do not give good fair wages to team members it creates negative image of firm in
marketplace and make the high employee turn over situation.
Environmental factor-
Environment components refer to environmental and ecological aspects such as climate,
weather and climate change. Growing desire to save environment is having the affect on
conference and banqueting sector and Service on A Plate development. According to this desire
they need to pay attention more on environmental friendly procedures and process that affect
creating business opportunities and demand patterns of customers.
2.1 Key strategic and operational issues include in effective management of banquet or
conference
Lack of talented workers-
Labourer or labour is the person who works in companies especially in factory and
construction industries. Talented employees is the strength of Service On A Plate business, they
help to serve the best catering services of company in events and other banquets. Due to lack of
skilled labour the development of business and B and C sector affect the most. Without
knowledgable staff members they cannot be able to provide and accomplish customers’ needs
which directly influence their operational efficiency. It defines as operational issue that is
included in effective management of conference events managed by organization.
Lack of budget-
Event budget is the forecast of expenditure and income that event will receive based on
information gathered and plans made. In event planning procedure conference and banqueting
sector creating budgets which is the main strategic plan of organizing events. Without budgeting
Service On A Plate cannot be able to provide their catering services as if effect their business
performance. Company wants to offer their services in business conference but due to lack of
budgeting they do not be able to accomplish work which is one of the strategic issue that make
its market position lower. Budget is the most essential think that contribute to balance quality in
exchange of services or goods.
Licensing laws-
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Licensing law is operational issue include in effective management of business
conference. Permission is normally granted through licenses by local council on companies that
is done in UK. If Service on A Plate wants to expand their business and enter into international
market they need to take legal licenses and permission for the same which is very difficult to do
because of several legal process that impact on its business and make barriers in expansion of
business on global scale. It is therefore essential to avert disruption of function by obtaining
applicable licenses for business expansion which form core of Service on A Plate business.
Cultural and religious concern-
In economy there are many people live together but have different culture and believes
and belongs to different religious. Most of the people avoid eating food which affect their culture
and religious. They concern about their religious and do not adopt the things which is not
appropriate for them. If Service on A Plate company perform at international level they need to
consider customers religious inclinations that is very essential before placing advertisement of
events and food dishes on website because it is important for them as to run business effectively.
But if they cannot consider clients religious and cultural concerns and placed adverts on social
media sites it directly affects its firm performance and other activities.
2.2 Quality and performance review techniques used by banqueting and conference industry
Quality and performance review of business conference or events is very essential for
conference and banqueting industry. They used many techniques to measure performance and
quality of food and catering services. Service On A Plate company adopt the following quality
and performance review methods for running business effectively and stronger their performance
in future and current events.
Performance review techniques:
Budget review- Money is allocated during the planning level of the banquet and
conference, it is very essential to review allocate budgets for Service on A Plate that put negative
and positive impact on its business as well as event. With the help of good budget and have
funds company are able to serve its better-quality food to customer and performance effectively.
Budget review is the best technique used by industry and companies working under them as it
contribute to identify effectiveness of performance and event planning procedure. They always
need to review budgets as if it is enough to cater needs they cannot perform effectively.
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Table plan review- Table plan review is the main concern of conference and banqueting
sector which need to be followed by Service On A Plate as they working under this industry. It is
the best techniques which help to measure performance of company and its workers in business
conference in hotel. Table plan review method define the effective manner of the employees'
performance and identify any issues in food presentation that impact on business. This technique
is very helpful and effective for measuring performance and improve it better than before.
Quality review methods:
Food and drink review- Food and drink review is the most important segment of event
and used by conference and banqueting sector to assure that drink and food requirements of
customers is considered or not effectively. For example, in business conference and wedding
event some people have some dietary needs which is essential to accomplish by Service on A
plate staff members and provide food quality foods or dishes according to their needs. It is
therefore, essential to engage the nutritionist in order to determine dietary options of these
particular guests. In event food and drinks is main part of business success and people attraction
point with the help to food review company assure that quality is good and appropriate for
everyone in event.
Personal inspection of event organiser- With the help of personal inspection by
management of Service on A Plate they can be able to measure the quality of food dishes which
is very important and other services. Personal inspection contributes to measure any issues and
resolve it as soon as possible which affect business development and growth.
TASK 2
Enclosed in PPT
CONCLUSION
Hereby, it can be concluded that conference and banquet management services are crucial
within United Kingdom. Thus, manager of this sector is responsible for maximising income from
events, conferences and banquets. The present report is based on the business activities of
Conference and banquet services industry.
Furthermore, report will cover business activities as PESTLE analysis that aids to identify
the development within the enterprise, differed range of food production methods and styles and
food and beverage services and quality and performance technique has been defined in terms to
manage effective services within enterprise.
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REFERENCES
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Online
An Introduction To The UK Event Industry In Numbers. 2017. [Online]. Available through :
<https://www.eventbrite.co.uk/blog/academy/uk-event-industry-in-numbers-ds00/>.
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