This report discusses the development of a questionnaire to investigate the factors that influence conspicuous consumption in terms of socio-demographic characteristics, cultural values, and shopping motivation. The questionnaire is made up of three sections which contain open-ended and close-ended kinds of questions, majorly asking about the respondents’ views and experiences on conspicuous shopping. The report also covers the literature review on conspicuous consumption and the step-by-step procedure followed in designing the questionnaire.

Questionnaire development

Design a survey questionnaire to understand the factors influencing the future behavioral intention of conspicuous consumption.

Creating a survey to explore how socio-demographics, cultural values, and shopping motivation impact conspicuous consumption.

Factors Influencing Conspicuous Consumption: Questionnaire Development

Research Methods

This report discusses the behavior of consumers towards purchasing goods and services through conspicuous consumption. It examines the factors that influence conspicuous consumption, such as interest, age, gender, experience, and education of consumers. The report includes a questionnaire with open-ended and close-ended questions for collecting the responses of the specified consumers with respect to the conspicuous shopping. The targeted consumers are wealthy in nature. The report also outlines the steps taken in the survey through the questionnaire.

Hartpury University and Hartpury College

Conspicuous Consumption and its Influencing Factors: A Questionnaire Development Report

Applied Multivariate Analysis

This report discusses the survey questionnaire designed to address various aspects of conspicuous consumption and pattern of consumer behavior, aimed towards the domestic and international tourists. The questionnaire was divided into two parts, demographic and non-demographic factors. The questions included three types of data measurement scales, namely, nominal, ordinal, and interval. The responses are assumed to be beneficial to the Department of Consumer Affair for making different plans and schemes to offer better customers services to the consumers of luxury goods.

Factors Influencing Conspicuous Consumption of Australian Tourists

This article discusses the advantages and disadvantages of using the survey administration process. It also provides suggestions for improving the administrative procedure used. The article covers topics such as the reasons for selecting a particular method of survey administration, the success of the administration procedure, and the key lessons learned from the survey administration process. The article also includes a revised questionnaire with changes made based on the pilot survey.

Survey Administration Process: Advantages, Disadvantages, and Suggestions

This questionnaire aims to gather information on shopping experiences and future plans of individuals to determine the factors influencing conspicuous consumption. It contains three sections with questions on shopping behavior, opinions on luxury items, and demographic information.