Contemporary Business Environment TASK 1 4 Introduction 4 PESTEL ANALYSIS 4 SWOT ANALYSIS 5 Demand and supply 6 Graphic 6 Conclusion 7 TASK 2 8 a. PESTEL ANALYSIS With the help of pestle analysis, Marks & Spencer can easily determine all the macro environmental factors influencing its business operations related to coming up with new product i.e. Social – For capturing current market share and opportunities, it is very much important for Marks & Spencer to formulate effective strategies for new segment