Corporate Entrepreneurship

Running head: CORPORATE ENTREPRENEURSHIP
Corporate Entrepreneurship
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1CORPORATE ENTREPRENEURSHIP
Executive Summary
The report has thrown light on analysing the different kinds of corporate strategies which can
be adopted by the organizations to become more powerful in nature. In the overall
competitive business environment, this has been noticed that the corporate entrepreneurship
plays a major role in managing the overall effectiveness. With the implementation of
different models such as SWOT analysis along with BCG matrix, the diversification
approach and the identification of strengths and weaknesses can be identified to become more
competitive in the business environment.

2CORPORATE ENTREPRENEURSHIP
Table of Contents
Introduction................................................................................................................................3
Discussion on Suitable Corporate Strategy Adopted by Organizations.....................................3
Components of Corporate Strategy............................................................................................4
Conclusion..................................................................................................................................6
References..................................................................................................................................7