Data Insights: Market Research, Quantitative and Qualitative Research, Correlation and Regression, Time Series, Big Data

DATA INSIGHTS

Table of Contents
Introduction
Quantitative research
Qualitative research
Correlation and regression
Time series
Big Data.
Data collection

Introduction
Market research is the process of determining the
viability of new services or product through research
conducted directly with the potential customers.
Market research allow company to discover potential
customers and increase the level of effectiveness in
the business growth and success. It helps business to
get feedback from the customers and other people
about the effectiveness of product and services they
offer to them. It also helps business to gain effective
growth in the market so that they can achieve all
goals and objectives of the business in most effective
manner.

Quantitative research
Quantitative is a technique
that business uses to ask
questions to the target
audience about their
product and services they
offer to them. It is well
organized manner of using
survey for the better
understanding of the
people need and from the
business and that help to
gain better objectives and
growth in the market.

Continue...
This helps to gain
customer satisfaction and
growth of the business in
the market. Also this helps
to gain better objectives
and growth of the business
so that effective outcome
can be achieved. it helps
the business to establish
the attitude of the
customers and increase the
growth of customer based
in the market

Continue...
Questionnaire
Quantitative questions
Q1) Do you think Unilever provide effective product and services to the customers?
a) Yes
b) No
Q2) Does company work for the customer satisfaction?
c) Yes
d) No
Q3) Does Unilever works on quality of products?
e) Yes
f) No
Q4) What are the changes that company should take for the effective customer satisfaction?
g) Changes in price
h) Changes in quality of product
Q5) What are the changes in the product company should undertake?
i) Uniqueness
j) Quality of product
k) Varity of product
Q6) What are the key criteria of product success in the market?
l) Increased innovations
m) Reputation of the company