Omni Channel Digital Marketing Plan
13 Pages1462 Words96 Views
Added on 2023-01-19
About This Document
This presentation provides an introduction to digital marketing and compares it with physical marketing channels. It explores the reasons behind the rapid growth and popularity of digital marketing. It also compares and contrasts digital marketing tools with physical marketing channels and e-commerce platforms. The presentation includes a plan using SOSTAC for a digital marketing campaign and discusses the concept of omni channel marketing. It concludes with a discussion on measurement techniques and actions to improve digital marketing performance.
Omni Channel Digital Marketing Plan
Added on 2023-01-19
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