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E-Commerce and E-Business in Gift Barn

   

Added on  2020-03-02

13 Pages3283 Words32 Views
Running head: E-COMMERCE AND E-BUSINESSE-COMMERCE AND E-BUSINESSName of the studentName of the universityAuthor note

1E-COMMERCE AND E-BUSINESSExecutive summaryThe objective of this report is to discuss about the aspects of e-commerce and e-business. GiftBarn is one of the biggest online retailers in New Zealand. Different methods are discussed inorder to maintain customer satisfaction and to promote the sales of the organisations, arediscussed in the following report. Advantages and disadvantages of online retailing is alsodiscussed in this report.

2E-COMMERCE AND E-BUSINESSTable of ContentsIntroduction......................................................................................................................................3TASK...............................................................................................................................................31. Opportunities and barriers for E-Commerce...............................................................................31(a) Opportunities............................................................................................................................31(b) Barriers.....................................................................................................................................42(a) Product suitability....................................................................................................................52(b) Ways of combining e-commerce and traditional commerce...................................................63 .Revenue model identification and recommendation...................................................................63(a) Potential revenue models for Gift Barn....................................................................................63(b) Most suitable revenue model...................................................................................................74. Web Usability..............................................................................................................................84(a) Web design of Gift Barn for attracting more peopple..............................................................84(b) Need of customer centric website for Gift Barn......................................................................84(c) Ways of maintain loyalty.........................................................................................................95. Supply Chain Management..........................................................................................................9Value of suppliers and importance of supply chain management...................................................9Conclusion.......................................................................................................................................9References......................................................................................................................................11

3E-COMMERCE AND E-BUSINESSIntroductionThis report discusses about the opportunities, barriers, different features of E-Commerceand E-Business. There are many advantages and disadvantages of the E-Commerce and E-Business and those are discussed along with several features of E-Commerce and E-Businessregarding the Gift Barn Company which is the biggest E-Commerce and E-Business companiesin New Zealand (Barnes & Hunt, 2013). Gift Barn mainly supplies various gifts and hampers forthe people of New-Zealand and they are also the pioneer in the online market in New Zealand. Intoday’s world people are more interested and comfortable in making the transaction and buythings through internet. Online marketing is one of the largest products of the advancement ofinternet and information technology. In this report advantages and disadvantages of E-Commerce and E-Business arediscussed with respect to the organisation of Gift Bard. Several recommendations are also givenin order to make the online marketing system more advanced and user friendly. TASK 1. Opportunities and barriers for E-Commerce1(a) OpportunitiesE-Commerce and E-Business have many potential benefits and advantages which are alsoapplicable in case of Gift Barn (Cherif & Grant, 2014).

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