E-Commerce Knowledge Management

KNOWLEDGE MANAGEMENT 1
E-Commerce Knowledge Management
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Introduction
Business has changed over the past decade into a more sophisticated platform. Many business
organizations embrace new technologies in facilitating achievement of their objectives. E-,
however, is faced with the low participation of customer as a result of security and privacy issues
(Gerke & Evers 2018). Most of the customers are afraid of utilizing the internet platform that
tends to capture most of their pieces of information, which eventually being used to incriminate
them. These types of issues have resulted in the loss of trust between the customers and the e-
business operators. The paper, therefore, explores the adoption of e-business and the proper
management of knowledge to guarantee consumers of their security and privacy.
E-Commerce
According to the case study: Computers in Human Behavior, internet usage has tremendously
increased, enhancing the performance of many businesses that have adopted the e-commerce;
however, it is observable that a large number of consumers do not purchase items through online,
reasons that are not well known to the researchers till date (Mia 2017, p.4025) .To some extent,
the primary goal is the barriers and drivers to of internet adoption among many individuals.
E-commerce is a transaction completed over a computer-mediated network that transfers the
ownership of right or uses from one person mainly organization to the customer. Internet was
developed first in U.S.A in 1968 as DARPA, and later Bolt, Beranek and then Newman came up
with ARPnet, the grandfather of today's internet (Stefan, Andreiana & Panagoret 2017, p.733).
E-commerce is divided into business-to-consumer and business-to-business.
The business-to-consumer applies the retail market channel and has increased in the last decade
facilitated by the global growth of the internet. The internet has shortened the global distance

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making it possible to access anything that one is in need, however many businesses still do not
reap from the opportunity as a good number of consumers still shy away from participating in the
online shopping. One major problem is as a result of inadequate knowledge management by both
consumer and business organization.
E-Commerce Acceptance Models(Theory of Planned Behavior)
Several efforts have been applied in developing frame world and models to reflect the
understanding (Yoonhee,Dongsik & Jaewon 2018,p.101). E-commerce acceptance models are
the technologies and resource that aids the transfer generation and codification of knowledge,
such as Theory of Planed Behavior. The Theory of Planned Behavior is a theory of business to
consumer e-commerce cycle activity explains that consumer use internet for a good number of
reasons such as looking for product features, prices, strategy of purchases. Behavioral intention
is critical aspect for many e-commerce in understanding the behavior tendency before the actual
action. This would help in attracting more consumers to participate in the online business.
Knowledge Management System in E-Commerce
Some forces are driving the knowledge management system; these are the increasing domain
complexity, accelerating market volatility, intensified speeds of responsiveness, diminishing the
individual experience.
Knowledge refers to justified personal belief and is always divided into two broad categories,
that is tacit and explicit. Knowledge also refers to the awareness that is obtained from
experiences indicating the range of personal information (Chennamaneni, Teng & Raja 2012,
p.1098). The tacit knowledge applies to the minds of people that are always developed over a
period of trial and error and is the most common way of describing the human nature of much

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knowledge. On the other hand, the explicit instruction refers to any form of words documents,
computer programs, and organized data.
Knowledge is an essential tool in everyday work as everyone knows how to perform a task
through the knowledge that was gained early and can also be applied in new situations (Xiaojun
2017). Knowledge management aims at making the increased information usable for more than
one person for example in and the knowledge is shared to enhance the performance of the whole
company. The processes of availing expertise and sharing it with others have evolved over a
period, and currently the most common of knowledge sharing is through the internet.
The knowledge sharing stated with family as knowledge was passed from parent to child,
evolved into teamwork that made people work as a unit by sharing the available expertise and
today the experience is being shared among the large organization (Izzah et al 2017, p.529).
Many business organizations employ the technique of internet knowledge sharing facilitate their
operations such as e-commerce that currently allow the online purchasing. However, most of the
people are not still in with the new techniques as a result of may reason, maybe because
inadequate knowledge sharing the process.
Today knowledge is the most important asset of an organization, and every experience is much
reusable for the betterment of the process. The uses of internet in the past decades have
purposefully enhanced sales among many businesses (Yuan et al 2017, p.14). Nevertheless, the
increase in the internet use, such as e-commerce is not exempted from the difficulties, and the
research explores the study of consumers attitudes towards the business-to-consumer(B2C) that
have raised so many interests among the business owners.
Major Drivers of E-Commerce by Consumers