Effective Business Communication: A Comprehensive Guide

This presentation explores the importance of effective communication in the business world, focusing on verbal, nonverbal, and visual communication techniques. It highlights the significance of each type of communication for management graduates and provides practical examples to illustrate their application. The presentation emphasizes the impact of communication skills on professional success and personal development.

EFFECTIVE BUSINESS COMMUNICATION

Table of Contents
• Introduction
• Verbal Communication
• Non- Verbal Communication
• Visual Communication
• Conclusion
• References

Introduction
The presentation is based on the understanding of meaning of
communication and needs associated with various
communication skills in a professional life.
• Communication is the door to develop first impression
among people and develop relations.
• There has many learning I have taken while communicating
with my teachers and my colleagues that has helped me to
develop understanding about communication needs in
different aspects of management (Oprea,2012).
• The significance of various communication techniques for
graduate recruits to deal with management essentials .

Cont..
Preview
The whole discussion is based on the communication needs
and its applications in various section of learning. The same
includes three major kinds of communication techniques and
their utility in various conditions, these communication
techniques are as follows:
• Verbal communication
• Interpersonal communication
• Visual communication
The significance of all three of them can be discussed with
relevant examples in detail in coming slides.

Verbal Communication
Introduction
• For management graduates it is important to have
effective verbal communication as this is the process
that shows how one speaks and explains themselves.
• The objective is to make people understand the
message.
• Verbal communication is quick and precise than
other communications (Ciolcă & Mogâldea. 2014).

Cont..
Significance
• In management the need of verbal communication is
to express the ideas and feelings regarding policies
• People prefer personal meetings and communication
as this gives better sense of warmth
• This develops confidence and managerial skills in an
individual.
• This gives more time to people to know about the
issues and understand the prospect of each other.

Cont..
• Example
If a manger is needed to explain
some new company policy and
features they can verbally tell the
team so as to understanding their
issues and make changes as and
when needed (Efremov,, 2012).
• Conclusion
As higher in the organization one
travels there is a need to develop
better communication that is
precise and covers all the scope of
communication
• Impact of verbal
communication

Interpersonal communication
Introduction
• These are the gestures and activities done by an
individual that represents their intentions and the pace
they are going to follow in the upcoming communication.
• This includes the physical appearance and the body
language that speaks in advance to an individual and
make changes in the overall aspect.
• In management this leads the conversation and places an
image about the person. These skills define the person’s
intent towards other things (Orazgeldyuly, 2014).

Cont..
Significance
• These skills defines the nature and the way an individual
reacts in a situation.
• This helps in development of positive or negative
background around an individual and help in the
generation of effective features that leads to the
communication
• This shows the nature of manager while discussing
anything important and how they have places the
information in other cases. This develops following of a
person (Tatyana, 2019).

Cont..
Example
• The significance can be understood by taking the example of
a manger that is confused about his agenda and is not able
to convey actual needs in the message. They develops into
weak managers and losses following.
• If a manager is shabbily dressed then also they can never
give actual meaning to the conversation (Dina, 2014).
Conclusion
The need to have good communication comes with the way
one presents self. An interpersonal communication develops
the first and long lasting impression in an individual.

Cont..
• Impact of no-verbal communication

Visual communication
Introduction
• Visual communication is the kind of presentation that
includes graphics and images to explain the nature of
the content and associated values with them.
• This helps in creating an image of the topic and attracts
the attention of an individual with respect to the topic
of development and create changes as per them.
• These are used in form of presentations and pamphlets
that can be used in order to see the analysis of
effective ideas (Šehović, 2016).

Cont..
Significance
• The usage of attractive features like colors and pictures
helps in creating a better interest among the audience
• This develops long lasting impact in the minds of the
audience and they are more involved in the same.
• In management such presentation helps in showing the
interest and the creativity of the presenter.
• This develops great contrast in learning and
communication among graduate recruits (Roldan-
Riejos, 2013).

Cont..
Example
• The major example is making
presentation and delivering the
idea to the teachers and
students.
• Another is the poster and
pamphlet communication
(Ludwig, 2013)
Conclusion
These give clear idea and picture
about the topic and make
associated needs in order to deal
with the substantial factors.
Impact of no-verbal
communication

Conclusion
• The presentation has helped in understanding the
need of communication in management and
developing effective application of the kinds of
communication techniques in different sections of
the professional and personal life
• This has shown the impact of different kinds of
communication in various situations and what can be
done to improve the communication skills to develop
effective outcome from the designated topic.

References
• P. Yakupov. (2016). Communication: definition, types of
communication and barriers of communication. Вестник
университета, (10), 261-266.
• Oprea, Viorel. (2012). Students/pupils communication acts as a
new way of responding to the professor's types of communication
in universities and high schools.(PHYSICAL EDUCATION AND SPORT)
(Report). Ovidius University Annals, Series Physical Education and
Sport/Science, Movement and Health, 12(2), S426.
• Ciolcă, & Mogâldea. (2014). Types of Communication in
Kinetotherapy Classes Involving Students with Hearing
Impairments. Procedia - Social and Behavioral Sciences, 117, 610-
615.