Emerging Trends in the Hospitality Industry

Emerging Trends in the Hospitality Industry
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Contents
INTRODUCTION...........................................................................................................................3
ASSESSMENT QUESTIONS.........................................................................................................3
CONCLUSION..............................................................................................................................15
REFERENCES..............................................................................................................................16
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INTRODUCTION
Hospitality business is the fastest growing in which acquire talent trends and adoption of
digital technology. It is likely that almost includes all industries, which are majorly impacted by
new waves of digital innovation. This report will discuss about the different type of leadership
style, practices in the organization. It will describe the concept of organizational responsibility
and responsible leadership. These are co-related with each other and evaluate the suitable
application in the business growth and development. Furthermore, this documentation will
determine the concept of CSR (Corporate Social responsibility) in which delivered the best result
or outcome. However, it will analyse the suitable social media practices and Implications for
better consumer satisfaction, experience.
ASSESSMENT QUESTIONS
Analyse the different leadership style and practices within Conrad Hotel
The leadership styles are based on the behavioural patterns that an efficient leader adopt
or influence behaviours of other followers. An effective leadership style is providing the right
direction, implementing suitable plan and motivating people (Francis, Wamathai and Jilo, 2020).
In Conrad Hotel, Manager is mainly focused on the adoption of leadership style that
works best way to explore as sign of business success. Basically, there are different kind of
leadership styles useful in the Conrad Hotel.
Here, discuss about the different leadership style as follows:
Autocratic Style-
In this leadership style, Manager of Conrad Hotel is following the regime seems to be
rigid in different ways but there is no space for change. Here, individual’s staff members can
assume all the power themselves and make decisions. An autocratic leader can give instruction
on the different staff members regarding the task executions (Hussain and et.al., 2020). This type
of leadership style is limiting the creativity of the working staff and try to gain new things.
Autocratic leadership helps for manager in Conrad Hotel to gain greater power to operate in best
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ways. In this way, manager can utilise in complex business situation or condition. Sometimes, it
is also giving the micro-management.
Autocratic leadership style is complete opposite of the democratic because manager of
Conrad Hotel follows own opinion or view point with any interruption of others. In this way,
staff members can assume all power to do thing themselves and make business decision as per
business requirements. Generally, Autocratic manager in Conrad Hotel gives the specific
instruction on different tasks as team needs to handle the complex business operations and
functions. Autocratic leadership style can limit the creativity of team members and implement
innovative thing in the Conrad Hotel.
Transactional Leadership style-
This type of leadership can thrive on the entire performance of enterprise, basis of
different motivation or inspiration. A leader of Conrad Hotel is get the best team through
intrinsic as well as extrinsic sources of staff member’s motivation (Malczewski and Jankowski,
2020). This type of transaction leadership style is not putting greatness into individual people but
it help to elicit it. By using transaction leadership style, Manager of Conrad Hotel is to source of
motivations and get things done in proper manner.
Sometimes, Manager is mainly focused on providing the fair rewards and recognition
program or event of Conrad Hotel, also highlighting the directives. Usually, manager will be
using transaction leadership style that will support to provide the entire performance of staff
members within hotel. Each and every group members are getting the best way to interact with
team and provide right directions. Generally, manager can inspire or motivate through
incentives, rewards and promotions. These are considered the different motivational elements in
which plays important role in the hotel business development.
Transformational Leadership Style-
This type of leadership style can rides on the concept of transforming existing processes
into something better ways. Individual people in Conrad Hotel to follow as always and lookout
for innovation. Therefore, it brings improve the entire business processes. Whenever, Conrad
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