Entrepreneurial Marketing: Challenges and Strategies

Entrepreneurial
Marketing

Table of Contents
 Introduction
 Main Body
 Conclusion
 References

Introduction
 Entrepreneurial Marketing gives opportunity to different
entrepreneurs for promoting their products and services at
the large scale in the market.
 This presentation discusses various factors which has based
on this particular topic called entrepreneurial marketing.
 This presentation discusses marketing aspect of Bold Street
Coffee, it is a small coffee café business situated in
Liverpool, England
 There are some major challenges and issues of SMEs also
has been discussed in this presentation.

Main Body
 SME and entrepreneurial theory findings
 SME and entrepreneurial theory are very helpful in finding and
implementing appropriate business strategies.
 Exiting management within Bold Street Coffee should systematically
consider this theory in its business environment.
 According to theory, Bold Street Coffee is able to achieve excellent
results in the market by adopting various effective business strategies.