(PDF) Entrepreneurial marketing strategy

Entrepreneurial marketing

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Social media marketing...............................................................................................................1
Innovative marketing..................................................................................................................2
CONCLUSION................................................................................................................................5
References........................................................................................................................................6

INTRODUCTION
Entrepreneurial is person who is always ready to take financial risk with positive hope of
profit. Marketing is the business process to build relationship with customers by promoting
products and services at marketplace (Ghods, 2019). Entrepreneurial marketing is the single
strategy of marketing and its is different form traditional marketing practices. Entrepreneurial
marketing utilize new toolkit which is help to gain crowed market. The present study is based on
the SMEs – small & medium-sized company of United Kingdom. This report will include social
media and innovation marketing. This will shows importance of both marketing for continuous
innovation at marketplace.
MAIN BODY
Social media marketing.
Social media marketing is the best platforms to promote product and services at market
place. With the help of these businesses are able to lunch their new product and services by
observing market needs. Social media marketing is covers all factor of internet marketing like
Facebook, Instagram, twitter, Linkedin, YouTube and so on. Small and medium-sized companies
are non-subsidiary and independent firm. There have fewer employee for work. This business
have vast majority in most of the country. That types of businesses are highly contributed in
country economy and growth. That businesses are start with new and innovative idea.
Social media marketing is best and effective way to promote product and services at
marketplace with great result of customers attraction. Social media marketing is best and
effective for small and medium-sized business because present days peoples are run more social
platform for update their information and get idea what is new happens in market place
(Hartsfield, Johansen and Knight, 2017). Great marketing on social media is brought positive
success to the business by creating brand and leads sales of products. This marketing is help to
achieve goals and objectives of company by including activities like posting image and video of
products and its policies.
Social media marketing for small businesses are popular topic in present days. Small
business is requires media and network marketing for there business promotion. Without this
strategy business time and efforts are waste in can of product failure as well as business face
various problems in the absence of this. There are various platforms which are includes in social
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