Management - Evolvement of the E-commerce Aspects

Running head: MANAGEMENT
Management
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Introduction
The essay helps in analysing and identifying the e-commerce and online shopping
aspects in the entire world. The e-commerce is one of the easiest along with most convenient
way of conducting the business over the internet for the different individuals along with
business professionals. In the fast-changing business environment, there are different drastic
changes in the information technology in last one decade and it has been capable of providing
the new concept of the marketing in which the different buyers as well as sellers do not get to
see one another face to face nor see the different goods in the physical manner at the first
place while placing the order. In the essay, the main aim and purpose is to understand the
evolvement of the online shopping or e-commerce aspects which are present in the business.
Discussion
As commented by Thiradathanapattaradecha, Chaisricharoen and Yooyativong
(2018), the e-commerce is considered to be the branch which helps in combining the different
features of the business community along with electronics. The electronic commerce mainly
draws on the different technologies such as the electronic funds transfer, internet banking or
online processing related to transactions. Moreover, as opined by Prince and Prasad (2020),
the online shopping plays a vital role in the present life as with the assistance of the e-
commerce, it helps in providing the different information regarding the different products as
well as services through email or the official portals of the different companies.
As opined by Pearce and Pinto (2018), there is a close kind of analogy between
shopping through the online website of the company and shopping physically at the store.
Firstly, as commented by Neghină et al. (2019), the main difference is the fact that the retail
stores have limited hours for working and on the other hand, the online shopping portals are
made available to the customers 24*7. In addition, as opined by Kong et al. (2020), during

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the online shopping, the different shoppers have the capability to pay for the items through
different modes of payments such as credit card, debit card, cash on delivery or Pay Later
option which is the new add in the list. In the pay later option, the customers can purchase the
products and they can pay for the same later in the next month. However, as opined by Huang
(2017), in the offline shopping method, there is lack of payment options and it makes the
customers bound to pay with the limited payment options.
As commented by Harrington (2019), the patterns of the shopping have changed to a
large extent in the last few years wherein the e-commerce is the important profit driver for the
business. Most of the things in the online stores are automatic and the different costs which
are incurred in everything from inventory or the details of the customers are lower in
comparison to the traditional or the offline marketing techniques. As described by
Chowdhury and Chowdhury (2017), there is incredible convenience in the context of online
shopping as in comparison to the brick and mortar stores with fixed hours, the online
shoppers can choose whatever they wish to purchase at any point of time in a day. It is the
most useful approach for the working women or the mothers with small children or in times
of the inclement weather.
Moreover, according to Cheng et al. (2016), e-commerce can be capable of
broadening the brand image as it is one of the most innovative aspects which will be capable
of becoming the favourite for the different customers. An online presence of the business can
become the home for the different products as well as the general home of the business. It
will be allowing to fully expand the range of products without any worry regarding the
moving of the different locations or worrying regarding the expanding the business. As
discussed by Calibo and Rodriguez (2018), the online store or setting helps in providing
different opportunities as the website of the company is one of the most effective marketing

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tools wherein the SEO can be helpful in building the site and it will be leading to the chances
of the business in getting found in the different search engines.
As commented by Zhao,Zhao and Deng (2017), through the online websites or the
channels, it provides the easy access to the customer reviews wherein the other customers
will be receiving the details of the products and it will be helping them in setting up their
mind whether to purchase the respective product. For instance- Amazon is one suitable
examples of the online business wherein they have been able to earn a high level of revenues
and profitability in the market through satisfying the different requirements of the customers
and it helped them in creating the strong customer base in the market effectively. Amazon has
been capable of earning 23,288.7 crores USD till the year 2019 and the net income of the
company till 2018 is 1007.3 crores (CNBC.com, 2020).
Figure 1: Significance of E-Commerce
(Source: CNBC.com, 2020)
From the respective figure, it can be analyzed that the online shopping or the
ecommerce shopping plays a vital role in the lives of the different individuals in the current
scenario in the 21st century. From the different surveys, it has been noticed that more than 26
countries were taken into consideration and it was being noticed that eBay, Alibaba along