Fundamentals of Entrepreneurship - Assignment

FUNDAMENTALS OF ENTREPRENURSHIP (ENT300)
BUSINESS OPPORTUNITY REPORT
PREPARED BY:
FACULTY COMPUTER SCIENCE & MATHEMATICS
‘NFW BEYOUTIFUL SKINCARE’
NUR FARAH WAHEEDA BINTI CHE AZIZ
2018270738
PREPARED FOR:
MADAM FADHILAH MOHD ISHAK
SUBMISSION DATE:
12th May 2020

TABLE OF CONTENT
1 Identified Business Opportunity Selected
2 Evaluation of Business Opportunity
3 Business Model Canvas (BMC) and explaination
4 Conclusion

1) Business Model Canvas (NFW BeYouTiful SkinCare)
Starting a production business is not same as starting a service
based business; it is always more expensive and to a larger demanding
to launch a production company. The fact that I want my products to
compete with similar products in the market place means that I would
have followed due process and product testing at all before pushing my
product to the marker.
If I am certain I have a winning formula when it comes to
producing effective skincare products, products that has been tested
and proven to meet the requirement for such products, then I should
consider launching my own skincare line.
It is a business that is still pretty much open for investors to come
and compete for the available market in the country I intend launching
the business. Over and above, if I have decided to start a skincare
production company, then I should make sure that you carry out
thorough feasibility studies and also market survey.
This will enable you properly locate the business in a community
or city with the right demography; a location that can readily accept my
products. Below is a sample skincare production company business
plan that will help me to successfully launch my own business.
NFW beYouTiful skinCare is going to run a standard and licensed
cosmeceutical skincare production company whose products will not
only be sold in Malaysia.
We are in the cosmeceutical skincare production industry to make
profits and also to give our customers value for their money. We will
ensure that we do all that is permitted by the law in the Malaysian State
to accomplish our business goal and objective. These are some of the
products that we will be offering;
 Producing NFW Cleanser
 Producing NFW Scrub
 Producing NFW Mosturizer
 Producing NFW free alcohol Toner
 Producing NFW Sunscreen
 Producing NFW Serum

This is Logo of ‘NFW BeYouTiful SkinCare’
“ Bringing you the best of nature from
around the world “

2) Evaluation of Business Opportunity
Criteria Business Opportunity 1
Can make money and has potential
for growth
******
Less competition **
Good fit between entrepneur and
opportunity
- experience
- knowledge and skill
- interest
- financial
***
*****
******
***
Has competitive advantage ******
Workable and efficient *******
Not against the norms and values of
the community
*****
Conform with laws and regulations ******

1. Can Make Money And Has Potential For Growth
First of all, the global skincare products market is expected to exhibit
a steady growth during the forecast period as the market is
significantly fragmented. A wide variety of skincare products are
available in the market in the form of multiple brands. A growing
demand for natural and organic products is expected to drive the
demand for skincare products further. Customers have begun to opt
for skincare products that are free of synthetic chemicals, parabens,
fillers, or additives. Moreover, increased air pollution levels
worldwide have resulted in a rise in demand for skincare products
for facial care and body care over the years.
It is also can make money in the beauty care industry is through the
importation and exportation of beauty care products. The one in
particular is a bit complex because you have to undergo some
necessary steps and obtain licenses before you can be fully
established as a beauty care product exporter or importer.
2. Competition
My competitors most certainly have a place in my skincare business
plan. I, as a founder, might bring a unique perspective to your brand
so in one sense I have uniqueness built into the foundations of my
beauty business. That said, I need to keep a close eye on the
movers and shakers in my niche and in particular at my product
range’s price point. Knowing my competitors keeps me on my toes
and is information any investor will ask for, up front and early on. It
can be frustrating at times to research my competitors as their
websites might be speak and not give much away. Look for
interviews with the founders and follow them on all their social media
to glean more. Competitor research can help me to identify areas
where my brand can thrive and can show my more effective ways to
grow customer loyalty and build my business. See what they are
doing so that I know what’s working for them and what isn’t. Write a
list of their strengths and weaknesses to see where I can do better. I
also need to know where to position yourself in comparison to my
competitors.

3. Good fit between entrepneur and opportunity
Experiences :
For my experience, I was join be as an agent for product Loveliee by
AsyaaLie for two years. So based on my experience when I was be
an agent, I have got t more knowledge about skincare product and
also I already known about the marketing’s strategy. So because of
that, I like to do my own business and I would like to try to make my
own product and can improve the ingredients on my skincare
product.
I also have two yaers experience as assistant manager working at
Avon Cosmetic.
Academic Qualification :
Bachelor (Hons) in Business Management
Master in Business Administration
Courses Attended :
Bachelor (Hons) in Marketing
Skills:
Basic skill Counseling Microsoft Word, Microsoft Excel, Microsoft
PowerPoint, goog in Adobe Photoshop, Adobe Premiere Pro,
excellent in Communication Skill.

Interest:
When I learn to formulate natural skincare, I create a diversity of
products without much thought about how they fit together as a
range or as a beauty routine for customers. When I think like a
business, I need to understand very clearly what I am selling and
what proposition my products offer my target customers. While it is
possible to launch with a single product, and there are well-known
examples of beauty brands with only a ‘hero’ product to their name,
it might make better business sense to be able to cross-sell or up-
sell products within a range. Customers are used to using multiple,
complementary beauty products in combination.
Financial:
My range also has financial implications so I need to decide how
many products to launch with and which create a minimal viable
range that makes sense for my budget and for my customers’
needs. Above all, your cosmetics’ range will need to demonstrate it
has a place in the market and how it improves I am.
4. Has Competitive Advantage
When a small business markets its competitive advantage, the
company must ensure this advantage is specific and not too vague
for customers to appreciate. For example, I don’t promise with my
customers will ship out their orders as fast as I can. Make the
advantage clear and easy to grasp. Promise to ship all orders made
before 4:30 pm on the same day they were ordered and I have an
advantage customers can easily understand.
Simply saying I have the best customer service isn’t going to
translate into a competitive advantage. However, initiating a unique
policy that directly benefits your customers will certainly count as a
competitive advantage and will be the reason people choose your
business over my competitors.
The key to successfully gaining a competitive advantage is to make
a clear, concise and easily recognizable distinction between my
business and others in your industry. To be easily recognizable, the
advantage must be demonstrable and easily proven to customers.

5. Workable and efficient
We strive for maximum safety and maximum results. Our research
team has developed some of the most advanced skin care formulas
currently on the market, each containing a specialized blend of the
most efficient and effective ingredients known to the industry. Above
all else, we believe you shouldn’t have to worry about what is in your
skin care products. All of our formulas are developed by professional
researchers and chemists with your safety and health in mind.
6. Not against the norms and values of the community
My product operates on laws and social norms. They were created
to reduce chaos and to build the modern world we live in. However,
similar to being at the mercy of our caveman tendencies when we
aren't in caveman days, we often make decisions based on what
everyone around us wants us to do, rather than doing what is right
for us.
If you are navigating your professional life by these seven norms,
you are setting yourself up for one type of success: normal. For
those of you who want to break barriers with your impact and your
career, take note of the alternatives
7. Conform with laws and regulations
My product hav federal laws, and the regulations put into place to
enforce them, dictate how skin care products are made, advertised,
used and sold. Professional regulation, and what it entails from state
to state, has also become a significant part of the professional skin
care industry as a whole.

Key Partners
- Solo Partner
- Suppliers : Beauty
Product Maufacture
- Designer to design a
packaging
Key Activities
- Research and development :
Obtain new knowledge
- Promotion strategy and
marketing strategy
- Process of improvement and
advancement
Value
Propositions
- Delivering to the
customer is the
value of health
and baeuty
- Free alcohol
Customer
Relationships
- Delivering a
consistent
customer
experience
- Gathering
customer feedback
- Listen to
customers and
respond
- Give
customers free
information
- Communicate
frequently
- Creating
customer advocates
- Give discount
during Public
Holiday or Hari
Raya
Customer
Segments
- All of people can
purchase this product
Key Resources
- Brand labelling of the
product
- considerable amount of
energy and have a
significant impact on
product quality, therefore,
improving ingredients
should be an important
objective for
manufacturers.
- Human Resources
Channels
- Offline
- Online
- Website
- Television showing
buying/selling
Cost Structure
- will be paying the chemists to find the best
ingredients for my skin care products.
- budget should be allocated for advertisement to
build consumer awareness.
- Market Share and Consumer Base
- Competitors and Clutter
- Advertising Frequency
- Product sustainability
Revenue Streams
- pay include their value of
loyalty and trust with the product
- Payment via bank transfer,
cash, credit cards, online bank transfer,
check, mobile money transfer
- Provide COD
3) Business Model Canvas (BMC)

3.1 KEY PARTNERS
My suppliers is a beauty product manufacture that fast Halal and
have ISO Certificate. I dealing with them to make a healthy product
because I want to make sure my customer have a good service from me
and get a healthy skin with my product. My supplier’s motivation are to stay
in all organic and all nature product
Designer, Engineer & Manufacturer
The industrial packaging and ingredients that we provide are
specially designed with multiple function. Therefore, a designer in my
company plays an important role because they are a person who
conducting a main product or undertaking whose profession in preparing
sketches, plans, drawings or models of the skin care product to be used, or
could reasonably be expected to be used at a workplace including
variations to a plan or changes to the machines, and making decisions for
incorporation into a design that may affect the health or safety of people
who manufacture, use or carry out other activities.
For my skin care product, the manufacturing process begins with the
product design, and materials specification from which the product is made.
These materials are then modified through manufacturing processes to
become the required part. Manufacturing Engineering is a branch of
professional engineering that shares many common concepts and ideas
with other fields of engineering such as mechanical, chemical, electrical,
and industrial engineering. Manufacturing engineering requires the ability to
plan the practices of manufacturing; to research and to develop tools,
processes, machines and equipment; and to integrate the facilities and
systems for producing quality products with the optimum expenditure of
capital.
Besides that, the designers are include design professionals like
engineers, industrial designers and designers of the machine systems. A
person will also have the duties of a designer if they change the design
during manufacture or change existing plan so that new measures for
controlling risk are needed.

The packaging is designed based on the raw material that have been
used, the ingredients used .Besides that, a variety of factors also were put
into consideration before the design of the skin care product was done.
Suppliers
In order to achieve the target market, the supplier in our company
are very allowed because they play a vital role to ensure our product can
achieve the desired goals. The relationship between supplier and our
organizations are built on a solid foundation of value to provide our good
quality product to the customers directly. The growth and the vision of our
organization depend heavily on the values that the suppliers can offer. The
supplier also contribute significantly in provides source of competitive
advantage towards our company to achieve the desired goals.
My supplier comes from various types such as wholesaler and
distributor, importers and exporters and dropshippers. They basically have
their own platform in promoting the product to meet and attract their own
customer with the strategies planning. The role of importer and exporter’s
suppliers will purchase products from manufacturers in one country and
either export them to a distributor in a different country, or import them from
an exporter into their country. Some may travel abroad to buy direct from
suppliers in another country. While for dropship’s suppliers, they will supply
the products from single or multiple companies that will deliver direct to the
buyer once they have made the purchase from your business. This can be
cost effective as it eliminates the need for storage or display of the items
for sale. In order to making the best profit, we are very considered in
choosing the best supplier. The ethics and legal compliance of the supplier
will need to meet the requirements of our customers. This will ensure we
are working with a supplier who has a high level of integrity, and that you
can trust. Good suppliers will be compliant with regulations and systems.

3.2 KEY ACTIVITIES
The key activities my value proposition requires includes making sure
every person using my formula leaves with their skin feeling fresh and
putting a glowing smile on their face because of this . Customer
appreciation and relationships are crucial. The more respect the customer
has for the product, the more they are going to tlak and share with their
friends. Especially, the female customer.
Revenue is important as well, the more income, the more money I
have to spend on the product. Using all natural ingredients in my skin care
product with a formula that includes at least a SPF 30 is essential to my
product
Research and development
In my company, I will make a research and development because it
is the process by which my company works to obtain new knowledge that it
might use to create new technology, products, services, or systems that it
will either use or sell. The goal most often is to add to the company’s
bottom line.
For example, before I produced the healthy skin care product, it is
actually the innovation from the Very Best of ingredients gathered from
around the world. With innovation I have created, there are healthy skin
care product such as cleanser, face scrub, moisturizer, serum, toner,
sunscreen. It is not only can helps in keeping healthy skin but also save our
money to buy it because the price is affordable.
Promotion strategy & Marketing strategy
A promotion strategy is defined by the plan and tactics I implement in
my marketing plan to let our customer knows about our advantages of my
products, in order to increase the demand for our product or service.
Promotion strategies play a vital role in the mix of marketing (product,
price, placement & promotion), and they revolve around:

- Target audience – who are we selling for and what are their
interests .
- Budget – how much are we willing to invest .
- Plan of action – what strategy are we adopting in order to reach your
purpose and make a profit.
Process of improvement and advancement
Process Improvement is a very systematic undertaking, requiring
more of an analytic approach. The end goal is usually quantifiable, to
increase profits, decrease wait times, to multiply the amount of items
produced, or to increase engagement. For this reason, a process
improvement, when executed correctly, usually results in a more efficient or
effective process.
Process Innovation has a much larger scope and requires elements
of analysis, but also a strong sense of creativity. While process innovation
usually has a goal in mind, it often has elements that are less tangible. For
example, look at the online delivery service. Shifting the way buyers
interact with merchandise may increase sales – a very tangible result – but
it has also revolutionized skin care retail the industry in ways that are
harder to pin down. Anyone who studies sociology or psychology can
certainly speak to the way that online shopping has shifted the way we look
at the world and the way we interact with it, but this is not necessarily a
quantifiable shift.
3.3 VALUE PROPOSITION
The core value I am delivering to the customer is the value of health
and beauty. I am satisfying the customers needs of staying happy and
healthy by feeling an inner beauty, which leads to self confidence and
creates an outer beauty.

This skin care products is free alcohol , so that it is suitable for all type
of skin.
As we all know, every morning we start the day with great enthusiasm
and of course the loads of tasks that need to be accomplished, in mind!
Proper healthy skin is something that is most important for us and can
make our day a good one.
In this busy and hectic lifestyle this is the most rushed and mostly
ignored skin care of a day although taking it properly is of utmost
importance..
Why You Need To Take A Proper Healthy Skin Care?
Proper skin care is important because our skin is the largest barrier
against infection that we have. Keeping our skin healthy and moist helps
keep this barrier strong. When the skin gets dry or irritated by harsh soaps,
cracks in the skin can occur. Cracks in the skin make a person more prone
to infection.
Building a daily skin care routine. No matter what skin type is, a daily
skin care routine can help maintain overall skin health and improve specific
concerns like acne, scarring, and dark spots. A daily skin care routine has
four basic steps that can do once in the morning and once before sleep.
3.4 CUSTOMER RELATIONSHIP
The relationship that the target customer expects me to establish is
one where my customer feels safe and secure to use my product. They are
willing to go out of their way to support me and my branch by finding my
specific skin care line, rather than picking up my old beauty product from
target. Because they believes that the true value of my product is to make
them feel better about theirself by feeling more beautiful.

I can intergrated this in to my cost and terms by saving money on
certain aspects like public advertisement and spending more money on the
best products and chemicals that go in to making this skin care formula so
it can be the best possible.
In order to spread our good quality products, we use Customer
relationship marketing (CRM) as our main focus to attract customer’s
interest. It is a technique based on client relationships and customer
loyalty. Using customer data and feedback, companies utilizing this
marketing strategy develop long-term relationships with customers and
develop laser-focused brand awareness. Customer relationship marketing
varies greatly from the traditional transactional marketing approach that
focuses on increasing individual sale numbers.
We believe, the companies that prioritize customer relationships, on
the other hand, strive to create strong customer connections, which may be
emotional, to their brand to promote customer loyalty and increase
customer lifetime value. The goal of customer relationship marketing is to
build trust with and engage customers to build brand loyalty and reduce
customer churn.
My company strategies in customer relationship marketing include:
Delivering a consistent customer experience – By becoming customer-
centric and focusing on customer relationships, my companies align their
touchpoints and work across the organization to meet customer needs,
improve satisfaction, and deliver an exceptional experience about our main
product ‘NFW beYouTiful skinCare’.
Gathering customer feedback – Building strong relationships with
customers requires communication, and companies put more stock in
gathering feedback and analyzing it to make better business decisions to
build stronger relationships.
Listen to customers and respond – Use social media monitoring tools to
reply to comments and complaints and address customers’ concerns

Give customers free information – Identify topics and interests
customers have and then create content to address them and give
customers free access to it, such as informational videos on products they
recently purchased or newsletters that highlight individual customers and
share their stories
Communicate frequently – A relationship is nothing without
communication, so make sure you communicate with customers often via
social media, email, messages, etc. (just be sure the communication
provides value to customers and does not become intrusive or too
frequent)
Creating customer advocates – The happier my customers are, the
better the chances they will spread the word about us to others; when I
build a strong relationship with them and deliver a consistent experience,
they have better reviews to share our product.
Promortions:
Give discount during Public Holiday or Hari Raya which is 15% until
50% or free postage. It is for make customer fall in love with my product
and make them feel special.
3.5 CUSTOMER SEGMENT
“Bringing you the best of nature from around the world”
be you be beautiful
Everyone is so busy these days with their life, and it’s hard to make
time for yourself. Sometimes they don’t have a time to buy it , and they
have to skip their skin care routine to make time for other things. We get
very little time to purchase it by online shopping, so sometimes we find it
easier to avoid it. But in this way, it can be harmful to your healthy skin, so
we are introducing you to best skin care product and affordable. Now,
everyone can be beautiful with this product. No matter wherever you are,

who you are and what you are. This product will always provide the best
skin care for you.
 The students (who lives in universities, school hostel, college,
campus etc)
 Male/Female who is unmarried (Single) or already married
 Busy working women (teachers, employees, working mom, workers
etc)
3.6 KEY RESOURCES
Key resources that my value proposition require include : brand
labelling of the product, a catchy but classy slogan and a way to have a
product tester grand opening so people have the chance to sample the
products.
The key resources activity that will be the most expensive will be my
grand opening free sample parties.
Financial
My industrial production of NFW beYouTiful skinCare consume a
considerable amount of energy and have a significant impact on product
quality, therefore, improving ingredients should be an important objective
for manufacturers. The aim of improving ingredients should be to increase
product quality, production efficiency and worker safety, as well as to
reduce energy consumption and waste. Process variation of operating
conditions has a significant impact on product quality, performance, cost,
safety and operational efficiency. The cost reduction associated with lean
manufacturing is important for businesses in increasingly competitive
markets.

The study has been completed at a laboratory scale to deliver a
10 % energy reduction; however, the conclusion reached is that higher
quality can result in higher energy consumption and that there must be a
trade-off to satisfy the application needs.
In order to control the financial, the solution need to be identify.
These tools can highlight improvement areas and can establish
modification plans, which include upgrading equipment or installing
additional hardware. The study to focuses on oven improvement that
involves energy reduction and process performance enhancement need to
considered. A three-phased improvement approach is presented that
includes product understanding, process improvement and process
parameter optimisation. An industrial application demonstrates how the
approach can be interpreted and applied to a manufacturing scenario.
Human Resources
As for my company, human resource management are responsible
in developing and administering programs that are designed to increase
the effectiveness of our organization and business. It includes the entire
spectrum of creating, managing, and cultivating the employer-employee
relationship.
Human resource management is therefore focused on a number of major
areas, including:
 Managing job recruitment, selection, and promotion
 Developing and overseeing employee benefits and wellness
programs
 Developing, promoting, and enforcing personnel policies
 Promoting employee career development and job training
 Providing orientation programs for new hires
 Providing guidance regarding disciplinary actions
 Serving as a primary contact for work-site injuries or accidents

However, the role of human resources professionals such as our
Manager, Chief HR officer, Vice President of HR etc, is to ensure that a
company’s most important asset—its human capital—is being nurtured and
supported through the creation and management of programs, policies,
and procedures, and by fostering a positive work environment through
effective employee-employer relations.
In today’s organizations, our HR business objectives are established
to support the attainment of the overall strategic business plan and
objectives. The tactical HR representative is deeply knowledgeable about
the design of work systems in which people succeed and contribute.
3.7 CHANNELS
The channels my customers will be reached by include the retailers
and sales associates working in my stores. The channels working best
would be the retailers. They can be integrated into customers routines by
the associates focusing on making the customer feel like they need the
product everyday through trust of the customer.
INDIRECT CHANNEL
This Manufacturer-Wholesaler-Retailer-Consumer indirect channels
or long channel is one where our company echoes to engage
intermediaries in order to channels into products and services to
consumers. Thus, in case of direct channel a company stands the closest
to consumer and takes upon itself the task of transferring ownership and
possession of its product direct to buyers. Never the less, in case of
indirect channels, a company may have more than one choice where in it
may stand further or the farthest from the customer depending on the
length of channel sequence. These different channel choices may be
briefly described as follows.

This channels consists of one type of intermediary called retailer,
through whom a manufacturer sells goods to consumers. In this channel
choice, the manufacturer moves away from consumers by one step and
such as the directness of contact is proportionately reduced.
The services that has provided to producers are :
 They assist the efficient distribution of goods.
 Information of likes and dislikes of the customers in pass into
producers.
 They help the producers in display and demonstration.
 Sales promotion is strong with their help.
 They act as markets researches.
The services that has provided to consumers are :
 They supply goods in small quantity to buyers.
 They anticipate the consumer demand.
 They guide the customers in buying.
 They offer credit facility to customers.
 They create price and time utility.
 They undertake guarantee over the product.
 They stock variety of goods.
DIRECT CHANNEL
This channel is the shortest and the simplest of all channels choices
that also available to our company. It is the direct channels in when product
all transferred directly to consumers by money acuter without any
Participating in the pathway.
It is a system and platform by which products are sold to
consumers, thus system is also known as online shopping business or
selling by post. It is an impersonal selling here customer are approached
by –

 Internet buying / Internet selling: This system of buying and selling is
increasing very rapidly. Here, in this system the customer contacts
the buyer through internet and the customers can sale different
products sitting at our place and can also negotiate on the price with
the buyer ad complete the sale, this system save lot of time and is
more advanced compared to other option. The internet buying and
selling that we have provided such as Lazada & Shoppee
Applications, Websites etc.
 Television Shows buying / selling: This system is also known as dial-
n- order. Television Shows buying and selling is our new platform to
introduce our product. The Customers can pnly direct phone contact
with the prospects to persuade and secure orders on phone
because selling on television shows is now popular device in the
west and slow spreading in a whole cities. Showroom sale is
supplemented by television selling by a marketer as is cheaper than
in home sale through sales force. Most of the regular customer
prefers this television buying as it saves time, easier, and cheaper
than outside prices.
However, this direct channels have their own advantages and
disadvantages to both parties.
Advantages :
 Business can be housed in any place by looking at the economy of
rent.
 Capital requirement is less.
 A buyer gets home delivery and the marketing in unlimited.
 A consumer gets the products without shopping.
 Bad debts can be avoided.
Disadvantages :
 Buyer can’t inspects or select the goods.
 Credit facilities are not possible.
 Cheating is common for both sides.
 After sales service is not entered.

3.8 COST STRUCTURE
The biggest cost in my business will be paying the chemists to find
the best ingredients for my skin care products.
The resources most expensive will be the lot and location prices for
my stores.
Budgeting:
Several factors will have to be considered while deciding the budget for the
following project :
1) Since this is my new product, a large amount of budget should be
allocated for advertisement to build consumer awareness. It has to be done
to gain consumer tryout.
2) Market Share and Consumer Base : as the product has to build
market share or to take market shares from competitors, it requires large
advertising spending in order to achieve it.
3) Competitors and Clutter : there are a lot of skin care products brands
i.e. competitors in the market. Again, there are numerous advertisements
on skin care. So it requires quite a large expenditure.
4) Advertising Frequency : the aim of the advertisement is to aware
consumers and to create the interest in consumers’ mind. In order to do
that, the ad should be repeatedly telecasted on different media for which
large advertisement budget should be allocated.
5) Product sustainability : skin care product is a commodity type of
product, thus it requires creating a level of difference in term of
representation. Therefore, it requires a heavy investment on advertisement.

3.9 REVENUE STREAMS
The values my customers are willing to pay include their value of
loyalty and trust with the product. The revenue stream contributes to the full
price of all the products plus some leftover for benefits in salaries for my
employees.
Here are the payment options that NFW beYouTiful skincare will make
available to her clients;
 Payment via bank transfer
 Payment with cash
 Payment via credit cards / Point of Sale Machines (POS Machines)
 Payment via online bank transfer
 Payment via check
 Payment via mobile money transfer
 Payment via bank draft
In view of the above, we have chosen banking platforms that will
enable our client make payment for farm produces purchase without any
stress on their part. Our bank account numbers will be made available on
our website and promotional materials to clients who may want to deposit
cash or make online transfer for our products.

4) Conclusion
The future of any business lies in the numbers of loyal customers that
they have the capacity and competence of the employees, their investment
strategy and the business structure. If all of these factors are missing from
a business (company), then it won’t be too long before the business close
shop.
One of our major goals of starting NFW beYouTiful skinCare is to build
a business that will survive off its own cash flow without the need for
injecting finance from external sources once the business is officially
running.
We know that one of the ways of gaining approval and winning
customers over is to retail our cosmeceutical skin care products a little bit
cheaper than what is obtainable in the market and we are well prepared to
survive on lower profit margin for a while.
NFW beYouTiful skinCare will make sure that the right foundation,
structures and processes are put in place to ensure that our staff welfare
are well taken of. Our company’s corporate culture is designed to drive our
business to greater heights and training and re – training of our workforce
is at the top burner.
As a matter of fact, profit-sharing arrangement will be made available
to all our management staff and it will be based on their performance for a
period of three years or more. We know that if that is put in place, we will
be able to successfully hire and retain the best hands we can get in the
industry; they will be more committed to help us build the business of our
dreams.