Global Corporate Strategy

Running head: GLOBAL CORPORATE STRATEGY
Global Corporate Strategy
Name of the Student
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GLOBAL CORPORATE STRATEGY
Executive Summary
The main aim of the report is to know about global corporate strategy of Global Steel
Manufacturing Industry. Global strategy can be stated as the strategic guide to globalization
for any organization. This type of strategy is responsible for allowing revenue of a business to
grow on a high level. The business could even employ a proper and effective global business
strategy for reaping the major rewards for trading within a proper world wide market. There
are three distinctive international corporate level strategies that vary on the requirement for
local responsiveness to the market as well as the requirement for globalized integration. The
multi domestic strategy majorly emphasizes on high competition in every country, where the
organization is operating. There is high pressure for the globalized integration of several
operations and are driven after growing some of the universal product demands. The potential
of larger demand of goods as well as services for people in the emerging markets is termed as
an important and significant incentive. A proper global corporate strategy can easily eradicate
the issues and complexities faced within any organization and hence most of the
organizations utilize such strategies. This report has clearly outlined a detailed analysis as
well as evaluation of distinctive strategies that are being adopted by global steel
manufacturers.

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GLOBAL CORPORATE STRATEGY
Table of Contents
1. Introduction............................................................................................................................3
2. Discussion..............................................................................................................................3
2.1 Portfolio Organization Perspectives and Competitiveness..............................................3
2.1.1 Portfolio Organization Perspective...........................................................................3
2.1.2 Integrated Organization Perspective.........................................................................5
2.1.3 Possibility of Tata to Adopt both Perspectives of Portfolio Organization and
Integrated Organization......................................................................................................6
2.2 Business Model Innovation and Technological Innovation through Strategic Alliances
and M&As..............................................................................................................................7
2.2.1 Critical Assessment of Organizational Ability for Acquiring and Deploying
Intelligent Innovations and Technologies through SAs and M&As..................................7
2.2.2 Mix of Resources and Capabilities for bringing Digital and Mobile Technologies. 8
2.2.3 Assessment of Pravesh to Product Portfolio.............................................................8
2.3 Corporate Governance, CSR, Sustainability and Leadership..........................................9
2.3.1 Corporate Governance..............................................................................................9
2.3.2 Corporate Social Responsibility..............................................................................10
2.3.3 Sustainability in Business.......................................................................................11
2.4 Personal Reflections on Learning..................................................................................11
3. Conclusion............................................................................................................................12
4. Recommendations................................................................................................................13
References................................................................................................................................15

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GLOBAL CORPORATE STRATEGY
1. Introduction
A global corporate strategy is a business strategy that is eventually engaged by
various firms, companies as well as businesses operating within a globalized business
environment and then serving customers in the entire world. Moreover, global competitive
advantages are also obtained if such strategies are fulfilled effectively (De Wit and Meyer
2014). Tata Steel, being one of the most popular and significant steel manufacturing
companies in the world that has gained its popularity through its unique global corporate
strategies. However, they have encountered closure of critical mines and thus margins were
under severe pressure. The following report outlines a brief discussion on the various
strategies and initiatives that Tata Steel have undertaken for achieving great efficiencies.
2. Discussion
2.1 Portfolio Organization Perspectives and Competitiveness
The standardization of company production, who are engaged in global business
majorly entails production of similar products for both national and several international
markets with the minor or the most significant changes within attributes (De Wit and Meyer
2010). The global corporate strategy provides benefits within the economies of scale for
producing in large quantities with the help of similar techniques for production. Decision
making process is highly enhanced and can even be dealt with effectiveness without much
complexity.
2.1.1 Portfolio Organization Perspective
Portfolio organization perspective refers to any type of business management strategy
execution from a high level perspective. The various tasks of an organization is well managed
and executed in an effective and efficient manner. The team collaboration and strategy