Global Events Industry: Diversity, Structure, and Impacts

Global event

Table of Contents
INTRODUCTION...........................................................................................................................1
PART A...........................................................................................................................................1
TASK 1............................................................................................................................................1
P1 Examine the diversity of the global events industry, including its structure and
organisation and the role of different types of events in society.................................................1
P2 Explain the factors that have influenced the development of the events industry globally...3
TASK 2............................................................................................................................................4
P3 Evaluate the value, impacts and legacy of a range of global events on the environment in
which they operate ...................................................................................................................4
P4 Review management strategies used to support responsible event development for a range
of global events...........................................................................................................................5
PART B............................................................................................................................................6
TASK 3............................................................................................................................................6
P5 Determine the positive and negative impacts the macro environment has on the global
events industry and their influence on decision-making and organisational behaviour,
supported by specific examples..................................................................................................6
TASK 4............................................................................................................................................6
P6 Conduct a SWOT analysis for a specific event to examine and assess the criteria essential
for the successful planning of events..........................................................................................6
CONCLUSION................................................................................................................................6
REFERENCES ...............................................................................................................................7

INTRODUCTION
A global events can be describe as those limited time events which has global reach and
involve number of resource for achieving a common objectives in form of collective efforts. In
global world there are number of global events which are experienced by various individuals and
are helpful in delivering common agenda (Ham, 2018). It includes both private and public events
which depends upon nature of investment. In relation to events industry, business of this industry
is increasing regular where it involve music concerts, exhibitions and conferences, sports,
corporate events and seminar & many more. In context of this report it will consist a discussion
on global event industry where structure and role of various industry will be discussed. Factor
impacting to this industry will also be discussed under this report. Along with this, all those
management strategies which can be use by organisation will also be discussed. This will also
cover an insist on, impacts, values, along with legacy of a range of global events and including
this assignment will also cover positive and negative impacts the macro environment that has
over global events.
PART A
TASK 1
P1 Examine the diversity of the global events industry, including its structure and organisation
and the role of different types of events in society
Global event industry is very vast where there are number of event which are performed by
various organisation to achieve different objectives. These events has there different base,
structure and objectives which are determined by key stakeholder in event. In present context
some of these are discussed below which have separate roles in market (Nagendra and Reddy,
2017).
Local or community events: These are those planed and unplanned gatherings which
involve not more than 50 person. Demonstrations, Marches and Parades are some common
example of these events. In relation to this, such type of events are based on small amount of
budget and has common dress code which Dependents upon nature of event.