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Hilton Hotel Human Resource Management strategy

   

Added on  2020-01-07

12 Pages4037 Words155 Views
HRM STRATEGY

TABLE OF CONTENTSINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................1Critically analysing the internal and external environment....................................................1TASK 2............................................................................................................................................3Evaluating a variety of human resource policies and procedures..........................................3TASK 3............................................................................................................................................6Attraction and retention of talent to support the future performance.....................................6CONCLUSION................................................................................................................................8REFERENCES................................................................................................................................9

INTRODUCTIONThe Human Resources (HR) are termed under the most essential part of an organization.They are generally liable to overcome all the business functions and operations, in order toaccomplish their organizational as well personal objectives. Thus, it is necessary for the HumanResource Management (HRM) team of the organization to manage, control, organise andmaintain the participation and functioning of individuals in their business activities. The HRmanagers of an organization are responsible to assess the level of employee's engagement andworking in their premises (Hendry, 2012). The report is providing information about the HR activities and their importance in thefunctions and operations of Hilton Hotel. It is an international chain of hotels and resorts underthe flagship brand name with Hilton Worldwide. The Hotel is focused on providing a wide rangeof accommodation and catering services to business and leisure travellers for ensuring amaximum level of comfort during their stay.TASK 1Critically analysing the internal and external environmentAs per the view of Cascio and Aguinis (2012), that the functioning and working of HR inan organization has a direct link with the productivity and profitability of the business.Considering the statement, the necessity of developing the individuals and maintaining theirlevel of operating the assigned tasks has been ascertained. For this, the head managers of the firmare responsible to assess the interest of employees to participate and continue their work withinthe business. It is stated by Armstrong and Taylor (2014) that the head of the business concernneeds to focus on developing the abilities and knowledge of the employees in order to attainbetter results. In that case, the team need to identify the best methods for improving theperformance and creating an effective set of attributes for accomplishing the business activitiespositively. Similar to this, the HR team of Hilton Hotel need to assess the internal and externalenvironmental factors that are capable of impacting the work of their workforces. This processwill also be beneficial in addressing the level of changes, improvement and development inperformance of hotel's individuals. The following are the internal factors that are directlyimpacting the business and their management:Strengths – According to Purce (2014), strengths are termed that capabilities are highlysignificant for an organization and their business operations. The organization needs to1

address their powers and abilities for determining the level of competence andpositioning in the market. For instance, Hilton hotel business is related with the serviceand leisure sector, thus it needs to mark a high level presence in the travel and tourismmarket. It has been analysed that Hilton Hotel is highly aimed on maintaining quality intheir employee's services for achieving more customer satisfaction. However, the hotelhas gained a good brand image and holds a stable position in the hospitality sector. Alongwith this, the managers have implemented various technical innovations for improvingbusiness processes and to create a constant upgrade of better customer experiences. Thehotel has managed their relation with all their employees and clients in order to maintaintheir interest and attention within the firm (Jiang and et. al., 2012). In addition to this, thehotel has earned good reputation in the hospitality sector which has provided them morerevenues, clients and market share. Weaknesses – They are determined as the inabilities of the firm which reduces theabilities of earning profits and growing the market. It has been stated by Townley (2014)that every organization has the ability to convert their weaknesses to strengths byimplementing effective action plan. The impotencies affect the overall business of thefirm and therefore should be properly addressed and developed. In the context of HiltonHotel, the weaknesses which were evidenced are limited market share and differentiationin global policies and parameters. Both of the weaknesses are highly impacting thebusiness of the hotel. In addition to these internal environmental factors, the business has to assess all theexternal environmental factors that are influencing the market, employees, clients and overallfunctioning of the business. In that case, the external environmental factors for the Hilton hotelare: Political and legal factors – As per the viewpoint of Budhwar and Debrah (2013), thelegal framework based on the laws and political policies of the country impacts thecompany's ability to perform business activities. The managers of Hilton hotel are liableto consider all the laws and political policies in order to develop the marketing strategywhich includes the overall travel and tourism sector in the world. Taxes and fees areanother way that impact the ability of hotels to make a profits by providingaccommodation and catering services to the travellers. However, this is main reason that2

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