Holistic Approach, Tourism - PDF

   

Added on  2021-01-02

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Table of ContentsINTRODUCTION...........................................................................................................................1P1 Policy approaches in performing the development and regeneration of tourism destination......................................................................................................................................................1P2 Importance of holistic tourism planning for sustainable destination development...............2P3 Role of tourism planning in the destination development or regeneration...........................3CONCLUSION................................................................................................................................5REFERENCES................................................................................................................................6Hospitality DestinationPlanning
Holistic Approach, Tourism - PDF_1
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INTRODUCTIONTourism is the activity of people traveling and staying in places outside the usualenvironment for enjoyment, business or any purpose but not more than one year. It is one of thesector which help the country to develop and generates high amount of foreign revenue (Alptekinand Büyüközkan, 2011). Planning is done in tourism industry as it was very competitive andcomplicated industry and to enhance customer is very difficult job. London eye is a giant Ferriswheel which was situated on the south bank of river Thames in the London. The respectivecountry want to make it more popular tourist destination from its current state. In this report,policy approaches and role of tourism planning in the development or regeneration of tourismdestination is discussed.P1 Policy approaches in performing the development and regeneration of tourism destination.“According to Mathieson and wall tourism is the temporary movement of people to theplace which is outside their normal point of work and residence ,the activities which wasundertaken at their stay is to satisfy the needs.” The owner of London eye is jointly Merlinentertainment and British airways.By the use of technology and marketing activity there are able to become popular in theEurope market. Technology : Through the use of advance technology Merlin entertainment who areowner of London eye able to make their destination most popular place in the whole Europe.Technology able to reduce the cost , enhance the operation efficiency and improve the servicesfor better customer experience (Morgan,Pritchard and Pride, 2011). Due to informationtechnology both customer and business can benefit as it book reservation ,guestservice ,communication. Technology support in reducing of the labor cost which enhance thecustomer experience. Smart phones is a device which people carry with them, due to presence ofthis hospitality industry able to provide information to their non -customer and customer aboutthe delays in the reservation ,new offers and advertise them by using the GPS tracking. Internet has plays an important role in the hospitality and tourism. A first thing person doat the time of vising any place is to go the official website related to business or the destination.This include look the pictures and the reviews from past guests. All the above technology makedestination popular in the Europe.1
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