Impact of Internet in Business Organization PDF

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IMPACT OF INTERNET INBUSINESS ORGANISATION
Table of ContentsINTRODUCTION...........................................................................................................................1MAIN BODY...................................................................................................................................1CONCLUSION................................................................................................................................6REFERENCES................................................................................................................................7
INTRODUCTIONIn present business world, internet plays a crucial role which may lead organisations inreaching to an all new level where they may develop fast connections with their customers orwith employees and so on. It also aid in marketing products and services of a company withcheap investments. As given by Cave, (2016), traditional marketing needs to be used by SMEs sothat to save themselves by a number of fraudulent activities. But according to famous journalist,Leonard (2018), have given a contradictory statement and mentioned that the above author iswrong at some point and stated that business leaders needs to balance themselves (profitmargins) while looking at new development among internet technologies so that they may gaincompetitive advantages. Therefore, internet has become one of effective approach which canhelp a company in promoting what it is selling to targeted customers in a huge amount(Hunt,2013).It has also been analysed that there are a number of issues which can be faced by thecompany while using the internet and these are use of internet which could be considered asundefendable from ethical hackers and viruses. Away with this, challenges focusing on privacy,fair use and unethical & unauthorized access to information published on websites. Anotherproblem that was faced by the company linked with internet is fraud related to credit card &other online payments. It is vital from them to resolve all the problems so that they may securethemselves and consumers as well at the same time. Away with this, all the issues can beresolved with changing passwords of accounts on different social media tools, using all the lawslike Electronic Communications Privacy Act of 2000 and so on which could aid in developingeffective relations with customers and marketing of products and services(Eid, 2016).MAIN BODYInternetis being defined as a global computer network which delivers a mixture of datalinked with communicational facilities, consisting of interconnected networks using standardizedcommunication protocols.Impact of internet have been crucial on business companies and havehelped them in marketing their products and services at a wider context from existing market. Asof June, 30th2018, it has been analysed that approximately 7,634,758,428 people uses internet ondaily basis with different reasons where some of them utilises for developing connections withpeople that are sitting away from them and others uses for different business and other kind of1
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