Employee Retention and Motivation Factors

RESEARCH
PROJECT

Table of Contents
Chapter 1: Introduction....................................................................................................................1
Research title..........................................................................................................................1
Research brief and background..............................................................................................1
Research aim..........................................................................................................................1
Research objective..................................................................................................................1
Research question...................................................................................................................2
Chapter 2: Literature review............................................................................................................2
Employee’s motivation and employee’s retention.................................................................2
Relationship between employee motivation and employee retention....................................3
Chapter 3: Research methodology ..................................................................................................4
Research Strategy...................................................................................................................4
Research Approach.................................................................................................................4
Research philosophy...............................................................................................................5
Research approach..................................................................................................................5
Research Design.....................................................................................................................5
Data collection........................................................................................................................5
Data analysis...........................................................................................................................6
Ethical consideration..............................................................................................................6
Chapter 4: Data analysis..................................................................................................................6
Data Analysis and Interpretations..........................................................................................7
Chapter 5: Conclusion and Recommendations..............................................................................10
Conclusion............................................................................................................................10
Recommendation..................................................................................................................11
REFERENCES..............................................................................................................................12
Appendix........................................................................................................................................14
Questionnaire........................................................................................................................14

Chapter 1: Introduction
Research title
To analyse the impact of motivation on employee retention: A case study of Tesco Ltd
Research brief and background
Employee retention program is said to be effective when systematic effort is made to
create and foster environment that encourage and support to remain employed by maintaining
strategies and practices in place that address their diverse need. It is very significant for the
organisation to retain their employees so that their cost of recruitment, training and development
can be reduced. As the loyal employees shows good image to the customers and this leads to
attract and retain large number of customers (Abou Khadra and Chen, 2017). Other than that is
the task of the human resource management to maintain their employees in such a way they can
stay and work for the venture for the long period of time. Employees’ retention wills never fall
shortage of opportunities if person. When the person or employee is happy with the organisation,
then it is easy for them to be in the venture for the long term but if the employees is not happy
with the firm, then he or she has right to switch to the other business or venture.
Other than that employer should know how they can attract and retain employees and use
the different strategies by which they can retain the employees for the longer period. There may
be many strategies which can be implemented by the employer but motivation is one of the
important factor which can boost the employees on day to day basis which can serve them the
different beliefs (Hayes, 2017). One of the important beliefs that employer have is that monetary
benefits can be the highest employee motivator.
Research aim
The key aim of the researcher is “To analyse the impact of motivation on employee
retention: A case study of Tesco Ltd”
Research objective
 To explore the concept of employee’s motivation and employee’s retention
 To identify the relationship between employee motivation and employee retention
 To analyse the impact of reward, security and salary on motivation and its effect on
employee retention
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 To examine the impact of working condition, promotion and interesting work on the
motivation and the employee retention.
Research question
 What is employee’s motivation and employee’s retention?
 What is relationship between employee motivation and employee retention?
 What is impact of reward, security and salary on motivation and its effect on employee
retention?
 What is impact of working condition, promotion and interesting work on the motivation
and the employee retention?
Chapter 2: Literature review
Employee’s motivation and employee’s retention
According to the view of Gilani and Cunningham, (2017) motivation is the way by which
employee get the commitment, energy and creativity when he or she is completing his or her
responsibility and authorities. There are several tasks and operations that are need to be done by
the employee, which need motivation to complete them. If the employee is not having
motivation and then doing the work, then it can not be done in the effective and efficient manner.
It is one of the important concern of the employer to motivate employees so that they can use
their skills and knowledge in the appropriate manner and complete the task. Other than that
innovation is also one of the important aspect which every organisation need. These innovations
always come from the employees and if the employee is highly motivated then innovative ideas,
thoughts can be achieved by the organisation and it helps them to gain the competitive
advantage. Thus, it can be said that there are several benefits that can be attained by the both
employer and employee when the workers are working with the motivation.
In the contradicting view of Goldstein and Semedo, (2017) it has been founded that there
several motives that every employees have which encourage them to attain them. This will help
them to enhance their performance and image in the organisation. It can be said that motivation
is the forces acting on and with in the person to direct and initiate behaviour. Motivation states
the differences in the intensity of the behaviour. This is the reason the person like to work in one
situation rather it can happen he or she does not like to work in the other circumstances.
Motivation is being linked with the employee moral which states that employee have positive
and negative behaviour towards his or her work. Other than that it can be said that motivation is
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