Integrated Professional Skills In The Digital Age Threats
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Added on 2021-02-19
Integrated Professional Skills In The Digital Age Threats
Added on 2021-02-19
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Integrated Professional Skills inthe Digital Age
Table of ContentsINTRODUCTION...........................................................................................................................2MAIN BODY...................................................................................................................................2Comparison of positive and negative uses of internet towards businesses and societies............22. Threats faced by organization while using internet.................................................................4Comparison of Cisco and Microsoft on the basis of features, applications and suitability forbusiness........................................................................................................................................6CONCLUSION................................................................................................................................8REFERENCES................................................................................................................................91
INTRODUCTIONIntegrated professional skills is necessary as it is useful in effectively developing newskills and knowledge which in turn helps in effectively resolving various problems, leads tocritical thinking, etc. There are various professional skills such as teamwork, projectmanagement, mentoring, conflict management, negotiation, confidence, motivation,perseverance, ability to work under pressure, productive meeting management, data analytics,resilience, etc. It is very important to develop digital communication skills in this digital techeconomy. This study will highlight on the negative and positive impact of internet on society andbusiness. It will also examine the threats faced by the company and society while using internet.Furthermore, this study helps in determining the features, application and suitability of variousunified communication providers to the business. MAIN BODYComparison of positive and negative uses of internet towards businesses and societiesIn today’s modern era it would be foolish to debate whether internet should be used ornot. Instead of want or desire, internet has rather emerged as a basic necessity which is requiredto be fulfilled by the people today. In context of the present report it can be adequately arguedthat internet acts as a blessing as well as a disaster. In context of the various businesses, it can beargued there are various positive as well as negative impacts that internet has and they can becategorized as follows:-Positive ImpactNegative ImpactThe major positive impact of internets onbusiness is that there are large numbers ofmarketing opportunities that are available tothe company i.e. using internet they can easilymarket or sell their products. By creatingexcellent digital marketing content, campaignsand usage of social media marketing tools, thecompany can easily attract a large number ofcustomers.While Internet and features like easy andwide spread marketing targeting multiplecustomers collectively help in garneringincreased number of customers and theirattention, it also, unnecessarily increases thecompetition faced by the company(Vladimirova and et.al., 2017). Traditionalbusinesses are losing their clients due toincreased online purchasing trends and evenbusiness having online presence face cutthroat competition form numerous other2
businesses. Internet has assisted businesses by automatingtheir operations and tasks using differentapplications, websites and many other toolslike cloud computing, email accounts, softwareetc. that have assisted them in performing theirbusinesses in a simplified manner. To movefurther to an even more advanced level, thecompanies now are using robots, drones etc.which are managed and controlled usinginternet services (Kueh, 2015).There are an increased number of securityconcerns while operating online. Whileonline businesses continuously face thethreat of hackers who can steal bothcompany as well as client’s data, eventraditional businesses are experiencing thisthreat as they hesitate in using online modeof payments or other similar facilities whichmake them deal in the traditional manner ofcash only. Internet helps in garnering competitiveadvantage for the businesses by developinginnovative practices and such online marketingstrategies help the companies in achievingoverall growth of the entire economy ratherthan focusing on individual centred growth.Another major negative impact of internetupon businesses is the rapid or instantdestruction of the reputation that is built byworking hard for many years. It is easy tomanipulate the internet users by showingthem the half-truth and a minor complaint orgrievance of nay consumer can spark off awar against the company.Another major pay-off of using internetservices for their businesses is the facility ofhiring and training remote employees of thecompany. This has also helped in increasingthe flexibility by providing services like workfrom home etc. so that employee motivationand productivity can be increased.The small businesses often face a toughcompetition from the bigger companiesbecause their digital marketing campaignsand online presence is not as strong as thesesmall businesses due to limited fundavailability which leads to development ofmonopoly of the bigger companies. Society is another major part which gets impacted from the internet and its usage in bothpositive as well as negative manner. Internet has helped in bringing transformation in the societyespecially in educational fields but it has also left the youth addicted to internet where theycannot operate without using internet. Positive ImpactNegative ImpactInternet is a big ocean of information fromwhich whatever information an individualUnnecessary and increased usage of internethas led to creation of a digital life, i.e. there is3
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