International Business: Strategies for Expanding Business in New Markets

INTERNATIONAL
BUSINESS

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................3
Executive summary.....................................................................................................................3
MAIN BODY..................................................................................................................................3
OVERVIEW................................................................................................................................3
Gravely discuss country that recommended entering and rationalize decision...........................4
Barriers faced by the organization while growing at the international market...........................6
Evaluation of approach for the internationalization process in new market...............................8
CONCLUSION.............................................................................................................................10
REFERENCES..............................................................................................................................11

INTRODUCTION
International business involves the exchange of goods and services between different countries.
It involves those transactions that takes place by crossing the national boundaries. The
international business has been proven efficient in terms of exploring the business. It utilizes the
resources from all over the world. Allocating resources from different parts of the country and
then, utilise all of these resources collectively results in the creation of efficient business.
Business at the global level plays an important role in increasing the economy of the nation. A
business which goes from local to global level gets many opportunities in terms of expanding the
business. This report will illustrate the concept of international business. The report also
describes the strategies needed under the international business along with barriers faced by the
business. The Davison Canners Limited company in the UK is one of the leading business in the
local market. This report will highlight the points through which the firm can grow at the
international market.
Executive summary
This report will present the overview of The Davison Canners limited company. The company is
efficiently growing at the local level in UK. The report will show all the important elements that
can help the firm in order to grow at the international market. The company is going to expand
its business in India. All the factors that are needed to study by the firm in order to grow the
business in India are mentioned under this report.
MAIN BODY
OVERVIEW
In this report for enhancing business as internationally is determined for purpose of
rationalizing in corrective measures. By discussing India, that will recommend organization to
help in rationalizing decision (Langdahl, 2021). Different obstacles will discussed for increasing
company as international level to enhance production of business. Also, implements different
frameworks for procedure of organization for achieving aims and goals of company to attain
business as internationally by growing business through global level that helps in expansion of
organization in productive manner. As by implementing strategies and approaches helps in
achieving aims of business that is to expand business as internationally.

Gravely discuss country that recommended entering and rationalize decision
For enhancing company as internationally, recommended India for their entrance and
rationalize for their decision-making process. Changes in internal environmental factors rely on
changes in external environmental factors. Macro environment is known as external environment
which includes: political stability of country, economic condition, social behaviour,
technological factors and others. By analysing from PESTEL helps in making company of
Davison Canners limited for enhancing their business internationally. By recommending India
for rationalize decision-making in their by entering into market. That is described below
PESTEL analysis of India;
Political factor- India runs on civil form of government, their political element is highly
influenced by different factors such as rules and regulations by government, their interests and
philosophies in political parties. India driven various benefits that are well created structure of
taxation system that helps organization to achieve their goals (Thakur, 2021). In these,
privatization is also affects and government motivates to free organization through distinctive
types of tasks. Political stability plays a vital role on businesses' performance. In regard to
political condition, it is found that there are multiple governmental legislations that affect food
company. Organization are required to follow all rules for improving quality of food. There is
consistency in policy making and implementation because government adheres all rules under
world trade organization norms that may be beneficial for company. As India is most powerful
country in globally form, this considers democracy as compared to others.
Economic factors- The economy of India, reducing in industrial authorization, liberalization of
overseas capital. As this country is continuously improving gross domestic product by
developing in economic environment. Due to India, economic factors helps in growing business
as internationally and conduct expansion of business. India exports different products in
different countries that helps in expanding business by considering this country. It helps in
expansion of business as internationally through global expands.
Social factors- Any changes takes place in organization, effect organization environment that
based on current trends occurred in business. India's population is rising on continuously basis
due to which rise in employment of employees also takes place. Their structure is considered
flexible, qualification and other factors that contain reliability of organization (Moussa, Soliman
and George Messeha, 2021). For purpose of recommended it is highly providing social factor for