Internationalization of Davison Canners in the United States: Analysis and Recommendations

International

Table of Contents
EXECUTIVE SUMMARY..................................................................................................................
INTRODUCTION................................................................................................................................
ANALYSIS AND DISCUSSION........................................................................................................
1 Overview of the organisation and rationale for going international.........................................4
2 Critically discussion and Reasons to Recommend Country.....................................................5
3 Typical barrier that will be faced as the organization expands internationally........................6
4 Approach for Internationalization.............................................................................................8
CONCLUSION..................................................................................................................................
REFERENCES...................................................................................................................................
BIBLIOGRAPHY..............................................................................................................................

EXECUTIVE SUMMARY
Internationalization of business always refers in terms of capital expansion as well as the
growth of the organization, where recent trends are widely expanding competitively on wider
horizons significantly. Following research has presented detailed analysis on internationalisation
in businesses, usage of best strategies and focus on vision for channelizing effective resources. In
this report the case study on Davison canners took place, the discussion has rationalized behind
the motive of international expansion in USA, the barriers company has faced within the
different culture of other country. The research further focused upon the global approach strategy
company has used for the internationalization of their business, to enhance growth and
competitive market establishment.

INTRODUCTION
Internationalization refers to the plan or strategies for trading outside the domestic
country with the motive of increase in sale and having large number of customers Going
international develop the business in many ways. Davison Canners Limited is food production
company which has its market only in United Kingdom It is successfully running the local
market. This report will discuss the current position of the company, reasons for going
international and critically discussion along with the trade relation between the chosen country
and United Kingdom. Report will also discuss the typical barriers that will be faced while
internationalization of the Davison Canners. With the help of analysis on all the topics it will
also show what approaches a company should take for its internationalization and the reason
behind that will also be critically discussed below.
ANALYSIS AND DISCUSSION
1 Overview of the organisation and rationale for going international
Davison Canners limited is a private local company produce speciality food, jams, bakery
fillings and preserve fruit and vegetable (D&B Business Directory, 2021). It is a medium-sized
business with number of employees between 50 and 250 located in the country of UK. It
provides variety of food products in unique range of flavour. Davison canners is active in the
field of the rental of investing property, canning, distribution of apple products pudding
production and sales. Company is successfully leading the local market in field of food
production.
Davison Canners is a successful company in local market and it keeps innovating its
products which is one of the main rationale for going the selected firm internal. Delivery services
if this firm is quick and maintain quality of food. Company also had created jobs for 50 new
employees by introducing new dessert range after securing 4.2 Million dollars financial package
from HSBC (Stones, 2017). Going internally will benefit company as well as people and country
as they will have a new variety in the food product. Davison is investing and reinvesting in the
business along with the customers. Business always catch up to the trend and try to provide new
products and flavour to its consumers. Unique flavours of Davison Canners is the strength of the
company to expand itself into other countries. It will create a new competition to the other