Applying the 7 Elements of Marketing Mix on Apple

International marketing
TASK-1

INTRODUCTIONINTRODUCTION
 Apple is a well-known company that designs, manufacturers and sells technological devices.
 The products of this company are very popular among people and the quality of services that is given by this
company is also very high.
 In this presentation the 7 element of marketing mix will be applied on the company Apple. The standardized
concept can be used by the company such as Apple in order to reduce the cot and increase the quality.
 The different in the products is minimized and there is a rapid increase in the production, streamline distribution
etc.
 Standardization is a practice of setting identical characteristics for a particular good or service.
 Adaptation is a marketing strategy where new products or services are modified based on existing products and
services.
 This can be used by the company Apple to make modifications in their products based on the current needs of the
market.