internet marketing

3.3 Determination of utilization of Electronic marketing of customer relationship.
By making various advertisement on e commerce websites, enterprise has developed an
effective communication with its clients and also resolve their issues about the products and
services. This method supports the Smart restoration to maintain long term relationship with the
customers, by creating a online platform to know the requirements. Through this enterprise will
be able to design the schemes and offers that suits the requirements of customers. Through
online portal, the Smart restoration is able to promote its products and services to the people
across the countries.
In this context. Smart restoration has also used this method of internet marketing for
maintaining effective relationship with its customers. Further, they have provided a
facility of making comment about the products on their websites, emails service,
customer care number etc. through which the customers are able to submit their queries
about the products. Company is also able to communicate about the offers and discounts
through emails and online messages.
Electronic customers' relationship management is the application of internet based technologies
like websites, chat rooms, forums and other channels to achieve the goals of customers
relationship management. It is also considered as well structured and coordinated process of
CRM that automates the processes in marketing, customers and sales service. Effective
electronic customer's relationship management will support the organization Like Smart
restoration by increasing the efficiency of the process and its also improves the communication
with customers and also enables the company to customize its products and services to meet the
needs of consumers.