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Internet Marketing

Develop learner understanding of, and skills in, the use of the complex interactive digital media which comprise the tools of internet marketing.

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Added on  2023-04-17

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This presentation provides an introduction to internet marketing, including its definition and various specialized areas. It covers the mechanics of internet marketing, opt-in email marketing, guidelines for best practice in online public relations, and how businesses can use new digital media communities. The presentation also includes references for further reading.

Internet Marketing

Develop learner understanding of, and skills in, the use of the complex interactive digital media which comprise the tools of internet marketing.

   Added on 2023-04-17

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INTERNET MARKETING
Internet Marketing_1
INTRODUCTION
Internet marketing also named as online marketing is advertising
and marketing efforts which uses Web and email to foster direct
sales through electronic commerce along with Web sites or
emails. This type of marketing is typically used in conjunction
with traditional types of advertising like radio, television,
newspapers, and magazines. It can be divided into more
specialized areas such as Web marketing, email marketing, and
social media marketing.
Internet Marketing_2
TASK 2
2.1 Mechanics of internet marketing
Nowadays a internet users are increased day by day and there is
also increase in the number of customers who buy online
products and services. It is convenient for the consumers when
they need a huge information about product and providers
related. Search engine marketing is a vital tool for any business
marketing plan the main objective is that it help any business
website nearest and the top of the search engine ranking.
Search engine can be divided into two parts organic and paid
are discussed below-
Organic search engine Marketing
Paid search engine Marketing
Internet Marketing_3

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